December, 2016

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How to Hire Marketing Staff for Real Estate

Boom Town

Has anyone ever asked you who’s on your real estate team? Who helps bring in business for your brokerage? Naturally, we think of our real estate agents. They’re the people on the front-lines, selling real estate. But, too often we forget the operational side of the business. Yes, you may employ the ISAs , the listing coordinators, and other support staff.

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Mastering the Transition from Seller Lead to Listing

Boom Town

The post Mastering the Transition from Seller Lead to Listing appeared first on BoomTown!

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The Delicate Art of Emailing Real Estate Leads

Boom Town

Email nurturing is a great way for agents to remain top-of-mind with potential homebuyers who are six or more months from entering the real estate market. Top-of-mind status is achieved by consistently delivering educational value to homebuyers through quality email content. This is important because it allows agents to be helpful over a long period of time without being salesy or pushy too early in the process.

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