September, 2021

Homeowners gain $2.9 trillion in equity in Q2 2021

Housing Wire

Homeowners with mortgages gained $2.9 trillion in equity in the second quarter of 2021, a 29.3% year-over-year increase, according to a new report by CoreLogic released Wednesday. This marks an average gain of $51,500(!) per borrower since the second quarter of 2020.

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Two Reasons Why Waiting a Year To Buy Could Cost You

Keeping Current Matters

If you’re a renter with a desire to become a homeowner, or a homeowner who’s decided your current house no longer fits your needs, you may be hoping that waiting a year might mean better market conditions to purchase a home.


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Mortgage Refinancing Activity Tapers in Latest Month

Eyes on Housing

The last four weeks’ mortgage purchasing and refinancing activities, as reflected in the Mortgage Bankers Association’s (MBA) latest weekly application surveys, shows a general withdrawal of refinancing and a very slight increase in purchasing from the prior month.

Redfin CEO, Zillow pour cold water on TikToker’s iBuyer theory


A recent viral video suggested iBuyers could jack up the prices of homes. But one expert called the theory "fairly conspiratorial," and iBuyers themselves said they still have a tiny share of the market.

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Millennials are Determined and Prices are Soaring: The Step-by-Step Formula for Closing More Sales to Millennial Buyers Fast!

Speaker: Paul Moya - CEO, Millennial Labs, and The Go-To Performance Marketing Strategist and Realtor Coach for the Best in the World

Join Paul Moya, CEO of Millennial Labs and the Go-To Performance Marketing Strategist and Realtor Coach for the Best in the World, as he shares insights and information about the importance of understanding a buyer and how their needs change with each generation.

Here’s What to Expect From A Home Appraisal So You Don’t Blow It


Updated September 27, 2021. With a stellar offer in hand, you’re relieved to have the bulk of your home sale behind you. But the deal isn’t set in stone yet. There are several steps ahead that could impact your ability to close, including the home appraisal.

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Red-hot US housing market begins to cool

Housing Wire

Though the demand for homes remained strong across the United States in August, there are clear signs that the housing market is past its peak. A report from residential brokerage Redfin found that pending sales across 400 metro areas were up 6% year over year in the four weeks that ended Sept.

Don’t Tackle Selling Your Home on Your Own – an Agent Can Help

Keeping Current Matters

If you’re looking to maximize your sale and minimize your effort, you need to work with a real estate professional. In a sellers’ market like today’s, it can be tempting to list your house on your own – known as For Sale By Owner (FSBO).

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Tracking the Geography of Home Building: Housing Affordability Metrics

Eyes on Housing

Housing affordability has gained increased attention in recent quarters due growing home prices and rents.

Do it the old-fashioned way: Grow your business organically


You may find a paid lead gen needle in the haystack. However, here are some tips to help you grow your business organically. Agent Sponsored Do it the old-fashioned way: Grow your business organically iron valley real estate real estate marketing

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Reimagining How Construction Companies Capture Progress Tracking

Speaker: Felipe Engineer-Manriquez, Christopher Gagliardi, George Hedley, and Jason Nichols

Join our esteemed panelists for their discussion on the importance of progress tracking which ultimately touches upon every digital aspect within the construction cycle. Our thought-leaders' years of experience on the job sites can help you build a better future at your company.

The Meaning of Active Under Contract Explained

Realty Biz

What is Active Under Contract? In some places, active under contract indicates that a contract has been signed but is contingent on certain conditions being met before the sale is finalized. In other locations, the sale may be referred to as being contingent in the multiple listing service (MLS).

Buying a Home With Your Partner? Watch Out for These Common Disagreements

Lighter Side of Real Estate

Buying a home together is a major step for any couple. And while it’s an exciting step, it can also be a stressful one—particularly if there are things you and your partner just don’t agree on. But what, exactly, might you disagree on as you search for your dream home?


Existing home sales pop the 2021 housing bubble boys

Housing Wire

The National Association of Realtors reported existing home sales for August came in at a very tiny beat of estimates at 5,880,000.

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Early October is the Sweet Spot for Buyers

Keeping Current Matters

Are you looking to buy a home? If so, we’ve got good news for you. While there’s no denying the housing market is having a great year, many of the headlines are focused on the perks for sellers. But what about buyers today?

Share of New Homes With 4 or More Bedrooms Jumped in 2020

Eyes on Housing

The U.S. Census Bureau Survey of Construction’s (SOC) 2020 estimates of the shares of the number of bedrooms in new single-family homes showed a sharp upswing in the percentage of new homes started with 4 or more bedrooms, unlike in prior recent years.

Fall housing outlook: Cooling prices, tighter inventory, less competition


As the weather cools, so too will competition and housing prices, experts told Inman for its 2021 Fall Housing Market Outlook. Still, agents can expect inventory to remain tight.

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21 Questions to Ask a Home Builder When Buying New Construction

Maximum Exposure Real Estate

What to Ask a Home Builder Are you wondering what questions to ask a home builder? The possibility of owning a brand new home has obvious appeal. Many new home buyers can get the home customized, making the property even more desirable.

Understanding the CMA – Comparative Market Analysis

Realty Biz

Whether you are a seller, buyer, or investor, the Comparative Market Analysis (CMA) is an essential real estate pricing tool to understand. The basic purpose is to determine the current value of the property that constantly varies based on local market activity.

End of forbearance programs won’t result in housing crash

Housing Wire

One year ago this month, I coined the term forbearance crash bros , an updated name for the housing bubble boys who never got their housing crash in 2020 so they moved the collapse of housing to 2021.

Home Price Appreciation Is Skyrocketing in 2021. What About 2022?

Keeping Current Matters

One of the major story lines over the last year is how well the residential real estate market performed. One key metric in the spotlight is home price appreciation. According to the latest indices, home prices are skyrocketing this year.

Building Materials Prices: Large Increases Year-To-Date

Eyes on Housing

According to the most recent release of the Bureau of Labor Statistics Producer Price Index (PPI), the prices of goods used as inputs to residential construction including and excluding energy have risen 19.0% and 12.0%, respectively, year-to-date (YTD).

Ever struggle for words? Here’s how to nail client conversations


The authors of "Exactly What to Say for Real Estate Agents" provided 30 magic words to help agents have the tough conversations. Here, Bernice Ross boils down the top takeaways and adds a few suggestions.

How to Prepare for a Home Appraisal: 9 Tips to Maximize Your Home’s Value


The home appraisal is your last chance to ensure your home’s value comes in as high as possible, which is especially important since most offers you’ll receive will be contingent on the buyer acquiring financing from a mortgage lender.

Hard Money Loans – When a Real Estate Investment Needs Fast Financing

Realty Biz

There are many ways to successfully invest in real estate. Hard money lending isn’t heard about as much these days but still has a valuable place in the investing world. Hard money lenders generally don’t value real estate in the same ways as most investors and other real estate professionals.

Dems propose 20-year mortgage for first-gen homebuyers

Housing Wire

The raft of legislation designed to spur first-time homeownership in America seems to grow by the minute. Another bill joined the fray, and its sponsors propose creating a new 20-year-fixed-rate mortgage program through Ginnie Mae.

As Home Equity Rises, So Does Your Wealth

Keeping Current Matters

Homeownership is still a crucial part of the American dream. For those people who own a home (and those looking to buy one), it’s clear that being a homeowner has considerable benefits both emotionally and financially.

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CPI Growth Slows in August

Eyes on Housing

In August, consumer prices increased at its slowest pace since February 2021. Prices for several travel-related categories declined in August, as the delta variant spreads. The Bureau of Labor Statistics (BLS) reported that the Consumer Price Index (CPI) rose by 0.3%


Easy SEO wins for agents: How to beat Google by playing its game


The secret to beating Google is all about reviews. Here are three ways you can strengthen your online review strategy and beat Google at its own game. Agent Sponsored agent reviews Easy SEO wins for agents: How to beat Google by playing their game Rate my agent

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Should I Sell My House Now or Wait? In 2021, Make Hay While the Sun Shines


Updated September 9, 2021. Moving is a big deal, and the decision of whether to sell your house now or wait is rarely an easy one.

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How to Create an Effective Real Estate Newsletter

Realty Biz

To create an effective real estate newsletter, you must put your audiences’ needs and expectations first. So first, consider using a visually appealing template branded with your logo and corporate colors.