Mon.Jul 03, 2023

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How PrimeLending plans to grab market share

Housing Wire

PrimeLending , a Texas-based retail mortgage bank, aims to expand its market share by growing within its existing footprint in a margin-thinning environment. The lender brought on 100 loan officers in June, bringing the total number of LOs to about 800. Licensed in 23 states across the country, PrimeLending has 150 branches including satellite and primary retail locations.

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Agents Decoded: 5 ways to uplevel a luxury home showing

Real Estate News

Discerning buyers have high expectations, says luxury pro Farrah Brittany of The Agency, who shares tips for creating a memorable showing.

Agents 257
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Evaluating Your Wants and Needs as a Homebuyer Matters More Today

Keeping Current Matters

When it comes to buying a home, especially with today’s affordability challenges, you’ll want to be strategic.

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A first-time buyer in WW2, client becomes homeowner again at 100

Inman

The North Carolina centenarian, who bought her first home in the 1940s, is settling in at the "lovely house" where she'll live with her son, news station WSOC-TV reported.

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3 Real Estate Office Hacks to Help Kickstart the Busy Season

Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

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Century 21’s Jon Salvador builds connections

Real Trends

With 30 years of real estate experience, Jon Salvador, a Burlington, Iowa-based Century 21 Property Professionals agent, is without a doubt and industry veteran. Over the decades, Salvador has honed his business approach and leaned into his people skills to build his book of business. In 2022, Salvador’s approach led him to close 129 transaction sides, totaling over $19.7 million in sales volume, good enough for the No.

Agents 103
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Mauricio Umansky separates from wife Kyle Richards: Report

Inman

Umansky, the founder of luxury brokerage The Agency, has been married to The Real Housewives of Beverly Hills star for decades, and over the years the duo became reality TV stars together.

Brokerage 152

More Trending

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MLS turns back on franchisors after settling commission case for $3M

Inman

Homesellers plan to use funds from MLS PIN, the largest multiple listing service in New England, to continue antitrust litigation against Anywhere, Keller Williams, RE/MAX and HomeServices.

MLS 148
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Personal Branding: It Matters for Real Estate Professionals

RIS Media

Branding is a hot issue for professionals of all kinds, and real estate companies are no exception. Establishing a brand is seen as synonymous with establishing a reputation and a “face” for your company. This allows companies to promote their message and reach out to customers on a more personal basis. But what about branding… The post Personal Branding: It Matters for Real Estate Professionals appeared first on RISMedia.

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Women make up 66% of NAR’s membership. Is it serving you?

Inman

As the National Association of Realtors doubles down to support bad behavior in its leadership, women see the organization's response as part of a larger problem endemic to the real estate industry.

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July Cover Story: Strength in Scale

RIS Media

Some are quick to criticize big companies. They’re not nimble. They’re too bureaucratic. They’re out of touch with employees and customers. These are just some of the common complaints often lodged at the corporate behemoths of the world. There are some organizations, however, that know how to turn size and scale into a hard-to-replicate advantage,… The post July Cover Story: Strength in Scale appeared first on RISMedia.

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Need Curated Pre-foreclosure Lists to Generate New Real Estate Leads? Trellis Has the Data!

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

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Anywhere Franchise Brands CEO: Are you using the wrong playbook?

Inman

Ahead of Inman Connect Las Vegas in August, Anywhere and Coldwell Banker executive Liz Gehringer told Inman that amid economic turmoil agents need to focus on their book of business.

Branding 140
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Consumer Spending Sees Slight Increase in May

RIS Media

The latest personal consumption expenditure (PCE) index—the Fed’s preferred inflation measurement—shows personal spending grew by 0.1% in May, marking the fifth consecutive month of increases after posting a revised 0.6% growth in April. According to the Friday report, consumers spent more on services, healthcare and air travel in May while they pulled back their spending… The post Consumer Spending Sees Slight Increase in May appeared first on RISMedia.

MLS 98
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It’s time to put American innovation to work for housing

Inman

America was built on innovation, yet we’ve thrown up our hands when it comes to our most intractable housing problems. As real estate experts, it’s time for us to get busy.

Brokerage 137
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Inventory Watch

BubbleInfo

The number of pendings surged with the largest weekly gain of the year – 48 detached-home sales between La Jolla and Carlsbad opened escrow since last Monday! This year’s previous weekly high was 39.

Sales 98
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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8% of buyers got down payment help from family this year: Survey

Inman

A new survey of 1,700 real estate agents this spring found that homebuyers in the Northeast and in Southern California were the most likely to get financial help from their family.

Agents 126
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Windermere Real Estate Appoints New Chief Development Officer

RIS Media

Windermere Real Estate has announced that Scott Wetzel has been appointed as the company’s new chief development officer. In this role, Wetzel will focus on growing Windermere’s 300-plus office, 10-state footprint through partnerships with new franchise owners, the company says. “With over 30 years of experience, Scott has a very successful track record of developing… The post Windermere Real Estate Appoints New Chief Development Officer appeared first on RISMedia.

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DOJ: Ron DeSantis’ foreign-buyer property ban in Florida is unlawful

Inman

Department of Justice officials claimed last week the bans on some foreign citizens buying property in Florida violate the Fair Housing Act and the U.S. Constitution.

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Book It! Author Details How Agents and Brokers Can Succeed, Not Just Survive

RIS Media

Eleven and eleven hundred. For author and CENTURY 21 Judge Fite Company President and CEO Jim Fite, those two numbers represent the amusing beginning of his illustrious real estate career in the Dallas/Fort Worth Metroplex, and its current, extraordinary pinnacle. In his new book, “Success Through a Recession,” Fite offers detailed insights and information gleaned… The post Book It!

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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Roe v. Wade one year later: People, policy and housing

Inman

One year after the overturn of Roe v. Wade, impact headlines steadily flow in in the form of personal stories, statistics and heated debates.

Brokerage 115
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5 All-Time Favorite Tips For Financial Independence

Bigger Pockets

Brandon Turner achieved financial independence in his late 20s. For most people, this would be the end of working, investing, or trying to better themselves.

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How AI Is Helping Real Estate Professionals Build Better Relationships With Their Clients

Realty Biz

Artificial intelligence (AI) is rapidly changing the real estate industry. From chatbots that can answer customer questions to predictive analytics that can help agents close more deals, AI is having a major impact on the way real estate professionals do business. In fact, one of the most important ways that AI is helping real estate professionals is by improving their relationships with their clients.

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Here’s why people think Seattle will reverse course on homelessness

Seattle Times Real Estate

The homelessness crisis is clearly worse than it was three years ago for Francine, a 38-year-old woman who sleeps outside in Queen Anne or downtown. Francine became homeless in 2019 after losing visitation rights to her daughter, suffering severe depression, losing her job and getting evicted.

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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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Brooklyn Real Estate Listings Six Months Later: Three Sold, One Still Available

Brownstoner

This week, a look back at four of our featured listings from six months ago focuses on homes in Brooklyn Heights, Sunset Park, and Park Slope. How did they fare? A one-bedroom in a notable Brooklyn Heights Queen Anne townhouse is not huge, but it has a serene feel and plenty… Read More > The post Brooklyn Real Estate Listings Six Months Later: Three Sold, One Still Available appeared first on Brownstoner.

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Virtual Staging Real Estate: How to Boost Sales and Growth

Agent Fire

Is virtual staging the future of real estate? Read on to learn about popular options for virtual staging software and how virtual stating can help you reach more buyers and sell homes at higher prices.

Staging 86
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Daily Links: Brooklyn Heights Locals Prepare for Noise, Traffic as Work Starts on BQE Repairs

Brownstoner

In the News An Elite Brooklyn School, a Boy’s Suicide and a Question of Blame [NYT] 18 Hasidic Schools Failed to Provide Basic Education, City Finds [NYT] Africa Style: With Freedom Came Fashion Flair [NYT] FDNY Shuts Sunset Park E-Bike Shop Over Lithium-Ion Battery Danger [NYDN] Brooklyn Gets Ready for Hellish Summer During BQE Interim… Read More > The post Daily Links: Brooklyn Heights Locals Prepare for Noise, Traffic as Work Starts on BQE Repairs appeared first on Brownstoner.

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KW Mega Team Leader Laurie Reader talks lead gen strategies

Real Trends

In today’s RealTrending, we speak with Laurie Finkelstein Reader, team leader of the Laurie Finkelstein Reader Team at Keller Williams in Florida. Her mega team has ranked No. 40 by transaction sides and No. 45 by sales volume in the Mega Team category of the 2023 RealTrends + Tom Ferry The Thousand agent and team rankings. Laurie shares her lessons learned as her team evolved into a teamerage and her success strategies for lead generation.

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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.

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Gain an edge on the fall housing market with Inman Access

Inman

Watch the latest Access class featuring Realtor.

Marketing 116
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How to Boost Sales with Email Marketing for Real Estate

Agent Fire

Are you realizing email marketing for real estate to its full potential? Whether you're optimizing your existing strategy or just getting started, read our comprehensive so you can get more leads turn them into clients faster than ever.

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Significant Sales: May 2023 Highlights

Sotheby's International Real Estate

From a US$10,550,000 sale in Pinecrest, Florida, Connecticut, to a EUR€7,500,000 sale in Tiahura, French Polynesia, here are April 2023’s five highlighted sales represented by the Sotheby’s International Realty® global network. Barcelona, Spain Lola Berlinski, Bojan Mujcin |Barcelona & Costa Brava Sotheby’s International Realty, EUR€5,000,000 Tiahura, French Polynesia Delphine Lecocq, Jacques Menahem |French Polynesia International Realty, EUR€7,500,000 Santa Fe, New Mexico Neil Lyon |

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U.S. cities have a conversion problem, and it’s not just offices

Seattle Times Real Estate

Healthy cities must build new things and rehabilitate old ones. But they also perform tricks of transmogrification, turning building blocks into something new.

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Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.