Housing Wire

MARCH 13, 2024

When you buy through our links, we may earn a commission. Artificial intelligence (AI) tools equip real estate agents with unprecedented capabilities. While ChatGPT has become a go-to tool for many of us, predictive analytics tools offer a more efficient, data-driven approach to generating new client leads.

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Housing Wire

NOVEMBER 29, 2023

When you buy through our links, we may earn a commission. In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. Extending a broad (but strategic) net is part of knowing how to generate buyer leads in real estate.

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Housing Wire

MARCH 12, 2024

Austin-based real estate technology firm OJO is acquiring The LEAD Syndicate , a leverage platform for real estate professionals, according to an announcement on Tuesday. The LEAD Syndicate was founded by Nikki Miller, who will join OJO in an undisclosed role.

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Housing Wire

JANUARY 29, 2024

2023 was the weirdest real estate market on record. Follow a business plan An effective plan includes committing to consistent lead generation , knowing where and how you’ll generate those leads and having an organized database, a schedule reflective of your goals and specific numbers to track.

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Housing Wire

MARCH 22, 2024

When you buy through our links, we may earn a commission. Looking for more listing leads? With low housing inventory nationwide, agents are using innovative ways to find real estate seller leads and convert them into listings. Data analysis allows real estate agents to focus their marketing efforts (and budget!)

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Agents Land As-is Marketing 388

Housing Wire

APRIL 3, 2024

Real estate listing giants Zillow and CoStar are currently embattled in a fight for listing portal supremacy. The battle began heating up in September 2023 when CoStar’s residential real estate platform Homes.com surpassed 100 million unique monthly visitors, becoming the second most popular listing portal behind Zillow.

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Housing Wire

MARCH 27, 2024

The competitive landscape has shifted, with some companies shutting down and others buying their way into the market. enjoyed an almost 1,000-listing lead over Keller Williams Jacksonville , its closest rival. Keller Williams Jacksonville, too, held a roughly 1,000-listing lead over the next company in line.

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Housing Wire

DECEMBER 18, 2023

The Federal Communications Commission (FCC) last week released a new order amending its “express consent” rules for the Telephone Consumer Protection Act (TCPA), which closes the “lead generator loophole” used by mortgage professionals to connect with potential business leads. We now have a time clock of about six months. “We

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Closing Mortgages Industrial Loan Officer 405

Housing Wire

OCTOBER 26, 2023

Real estate conglomerate Anywhere is teaming up with Offerpad to expand the iBuyer ‘s services nationwide, according to an announcement on Thursday. ” Through the partnership, agents and brokers in the Leads Network will be connected with Offerpad customers who are outside of the iBuyer’s current markets.

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Branding Agents Development Marketing 373

Housing Wire

OCTOBER 19, 2023

The Real Brokerage has appointed Christian Wallace as chief of integrated home services, the company announced on Thursday. Prior to joining the brokerage , Wallace worked at some of the leading companies in the industry, such as Rocket Homes , Better.com , Opendoor and Farmers Insurance. At Rocket Homes where Wallace worked from Feb.

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Housing Wire

MAY 13, 2024

Other areas to find those listing leads: Educational events- Partner with a lender. Maybe they didn’t want to give you the real timeframe to keep you at a distance or something has changed in their life. Offer your database an annual real estate check up. “Hi Find your niche and work to implement it.

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Housing Wire

APRIL 23, 2024

When you buy through our links, we may earn a commission. Every 12 years, a cosmic thing happens, and agents in all 50 states come due for their real estate continuing education (CE) and licensing renewal. But it can be challenging to narrow down the best real estate school for you! 2024 is that year!

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Housing Wire

MARCH 20, 2024

Friday’s bombshell – the National Association of Realtors ‘ proposed $418 million settlement of real estate commission lawsuits – set off a frenzy of trading for stocks in the residential real estate sector. Zillow declined to comment on recent stock price movements.

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Housing Wire

MARCH 15, 2024

You should be finding buyers before real estate agents anyway.” Kortas believes that good buy-side agents will remain highly relevant and garner more business as competitors wash out. Thus, LOs will have to find ways to connect to listing agents or directly with buyers, who will need more guidance during the home-buying process.

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Industrial Seller concession Purchase and sale agreement Agents 498

Housing Wire

MAY 14, 2024

Louis-based Clever Real Estate found that recent homebuyers, as well as people who are considering a home purchase in the next year, are experiencing a laundry list of difficulties. Last month, Clever surveyed a total of 920 Americans about their views of the home purchase process and real estate agents.

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Seller concession Agents Brokerage Mortgages 456

Housing Wire

NOVEMBER 3, 2023

Anywhere Real Estate partnered with agent-client collaboration platform RealScout to allow the company’s affiliated real estate agents and franchise owners “to engage, nurture, and convert clients at each stage of the real estate journey,” according to an announcement on Friday. How does it work ?

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Staging Branding Residential Agents 377

Housing Wire

MAY 17, 2024

First launched in October 2023 in San Francisco and Los Angeles, agents who choose to participate in the payment plan can earn commission splits of up to 70% for transactions they generate on their own and up to 40% for client leads they receive via Redfin’s website.

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Housing Wire

FEBRUARY 27, 2024

If you’re an agent, team or brokerage looking to keep a pipeline of qualified listing leads coming your way, SmartZip may the solution you need. SmartZip users can launch targeted marketing campaigns to reach these “hot leads” and capture more listings, and its algorithm gets smarter with every home sale.

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Branding Land Brokerage Agents 380

Housing Wire

NOVEMBER 13, 2023

“If the costs associated with homeownership and buying a home at a macro level is coming into question, it is hard to imagine that, that doesn’t bleed into settlement services,” Frasier said. She also sees this as a great opportunity to educate consumers about title insurance, as well as the overall flow of the home-buying process. “It

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Housing Wire

FEBRUARY 12, 2024

I am looking forward to contributing to meaningful change and growth and lead our Public Policy initiatives across all housing verticals.” “I am excited and honored to join such an innovative team dedicated to shaping the future of housing for all consumers,” Booth said on social media. ”I

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Mortgages Industrial As-is Marketing 345

Housing Wire

FEBRUARY 9, 2024

Dan Levy and Heidi Gardner are two incredible talents, and they are clearly in tune with the way America looks at real estate online,” Florance said. No other competitor comes close to our investment to drive leads to all agents,” the video states. as well as nearly 100,000 high schools, elementary schools and middle schools.

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Commercial Marketing Residential Branding 422

Housing Wire

OCTOBER 13, 2023

It’s a weird time to be a real estate agent , and I see it all around me here in the Denver metro. Brokers who rode the proverbial wave of real estate during the pandemic and have now had to reroute or pivot to figure out how to navigate a market that was once boasting the lowest rates in decades are disoriented.

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Housing Wire

MAY 17, 2024

As a real estate agent , you’re in the business of helping people plan for their future — whether it’s helping prospective buyers find their forever home, starter house , or next investment property. Saving for retirement is crucial so you can lead the life you envision after you’ve sold your last home.

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Housing Wire

AUGUST 30, 2023

1 real estate portal. 2 — the second-largest real estate portal?” “We’re first in terms of the audience that comes to Realtor.com with more intent to buy or sell than any other site. “We want to leverage our broader capability to deliver more and better leads,” he said.

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Housing Wire

APRIL 22, 2024

(Photo Credit: AJ Canaria) In the real estate industry, the use of generative artificial intelligence has grown beyond just the composition of marketing copy, leading some to question other potential applications. We have enough problems in the real estate industry, we don’t need to find anymore,” he added.

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Technology Brokerage Agents Development 375

Housing Wire

AUGUST 9, 2023

The advent of artificial intelligence (AI) has been sending shockwaves across nearly every industry, and real estate is no exception. This piece will explore some of the key domains where AI is having the greatest impact for real estate agents, brokers and the innovative companies leading the charge.

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Agents Brokerage Technology Industrial 367

Housing Wire

DECEMBER 22, 2023

Entering the real estate finance world in the summer of 2022 as a 23-year-old, I immediately felt like a fish out of water. So, what does this mean for the world of real estate finance? All in all, Gen Z’s entry into the home buying market brings forth new borrower characteristics to the market.

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Housing Wire

JULY 6, 2023

In this role, Mulkey will lead the corporate product development team, which is responsible for building and enhancing enterprise products across multiple First American divisions. “With its industry-leading data assets and proprietary technologies, First American is at the forefront of real estate innovation,” said Mulkey.

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Housing Wire

FEBRUARY 22, 2023

The relationship between a loan officer and a real estate agent is one of the most important pieces of the puzzle, as the two must combine forces to help borrowers achieve their goal of buying a home. Are you properly nurturing your relationship with your real estate partners?

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Loan Officer Loans Branding Agents 371

Housing Wire

NOVEMBER 15, 2023

The economic trifecta of rising interest rates , persistently high home prices and record undersupply is making home buying increasingly challenging. Every loan on your book matters more than ever; the next lead you have is your most important.

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Mortgages Marketing Agents Industrial 400

Housing Wire

FEBRUARY 29, 2024

Real estate agents gathered at the Palladium Theater in New York City’s Times Square on Thursday to learn networking and lead generation strategies from some of the nation’s top luxury real estate agents at the Goldbar Live conference. Will your wins into existence,” Ryan Serhant , the founder of SERHANT.

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Agents Marketing Staging Brokerage 419

Housing Wire

MARCH 15, 2024

This means that when you have 100 people in your database , and they’re hearing from you regularly with something of value, at least 10 of those contacts should either transact with you or refer someone they know who will work with you buying or selling real estate. Is your database a dumpster fire or lead generation machine?

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Agents Closing Sales Marketing 378

Housing Wire

MARCH 22, 2024

There is no doubt that the cooperative compensation structure changes outlined in the National Association of Realtors’ commission lawsuits settlement agreement will generate massive changes in the real estate industry, but those are not the only changes mandated by the terms of the agreement. It is kind of like dating,” Sax said. “So,

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Housing Wire

FEBRUARY 12, 2024

Anywhere Real Estate’s executive team will soon have new faces. The firm announced Monday that it had named Rudy Wolfs as its chief technology officer, and that Melissa McSherry is stepping down from her role as the real estate behemoth’s chief operating officer. Wolfs appointment is effective Feb.

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Housing Wire

JANUARY 11, 2024

FinLocker – which has more than 40,000 registered consumers and is led by former Fannie Mae executive Henry Cason – is focused on helping the consumer get to a place of financial readiness for home buying. Clients of FinLocker include loan officers, mortgage lenders, servicers, banks and credit unions. Terms of the deal were not disclosed.

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Loan Officer Technology Loans Banks 416

Housing Wire

OCTOBER 25, 2023

Florida -based Keyes Company , an independent real estate brokerage , partnered with housing data aggregator BHR , the company announced Tuesday. They are an incredibly advanced real estate tool and one of the first AI-powered products we believe will 10x our agents’ business.” 38 with 12,458 transactions and $7.5

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Housing Wire

JANUARY 11, 2024

In the lead up to the Sitzer/Burnett real estate commission trial , the National Association of Realtors expected to prevail. “I There was industry-wide shock when the Missouri jury found NAR, Keller Williams and HomeServices of America liable for colluding to artificially inflate real estate agent commissions.

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Industrial Agents As-is Mortgages 430