Housing Wire

NOVEMBER 21, 2024

In this article, we’ve gathered 30 real estate text message scripts designed to help you connect with leads, nurture relationships, and get more deals to the closing table this coming year. Use my well-worn, proven scripts below to build connection and close more deals. I’m so excited for you. in case you need them for your new home.

Closing

Housing Wire

NOVEMBER 14, 2024

Here’s four strategies for leaders looking to maximize growth and position their brokerages and teams for success. It also provides your agents with consistent closings, creating a more predictable and growth-focused pipeline. First, you free up your agents to focus on what they do best: closing deals.

Brokerage

Housing Wire

AUGUST 6, 2025

Showcase Real Estate — a Yuba City, California-based brokerage — has joined The Real Brokerage under its private-label program. Since 2018, Showcase has closed more than 2,170 transactions totaling $826 million in sales volume, including $115 million across 267 deals in the past year alone.

Brokerage

Housing Wire

MAY 8, 2025

Tamir Poleg, chairman and CEO of The Real Brokerage , closed out the prepared remarks section of his firms first-quarter 2025 earnings call by addressing the transformative technological era the industry is currently operating in. billion and the number of transactions closed during the quarter jumped 77% to 33,617.

Technology

Housing Wire

JUNE 12, 2025

The Los Angeles -based independent brokerage achieved its best-ever placement in the 2025 RealTrends rankings , coming in at No. 13 among mega teams by closed sales volume. “We leverage technology and have an app that allows us to generate multiple cash offers,” he said. “So every day we focus on conversion.

Technology

Housing Wire

MARCH 10, 2025

Today, Rocket Companies announced it has entered into an agreement to purchase digital real estate brokerage Redfin in an all-stock transaction valued at $1.75 The deal, which has been approved by the boards of directors of both Rocket Companies and Redfin, is expected to close in the second or third quarter of 2025. billion in equity.

Purchase and sale agreement

Housing Wire

DECEMBER 27, 2024

Whether youre running a large brokerage, managing a small team or working on your own, the right transaction management platform can take the worry out of compliance and lighten your workload. From managing compliance to automating commission disbursements, its built to grow with your brokerage.

MLS

Housing Wire

JULY 9, 2025

Compass has acquired yet another brokerage. We’ve always believed in empowering agents to do their best work, and Compass offers the scale and technology to help take that to the next level. In 2024, PorchLight closed 1,257 transaction sides for a total sales volume of $922.3 The financial terms of the deal were not disclosed.

Branding

Housing Wire

MAY 6, 2025

He said the brokerage is making its listings available through advancing programming interfaces (APIs) to all major real estate portals including Zillow, Redfin , Trulia and Homes.com to ensure maximum exposure for consumers. . Our North Star remains clear: to build the most agent-centric real estate brokerage on the planet, Sanford said.

Brokerage

Housing Wire

MARCH 31, 2025

The Detroit-based fintech , which is also in the midst of acquiring real estate brokerage and home search portal Redfin for $1.75 Rocket projects $400 million in pre-tax cost savings from streamlining operations, corporate expense and technology investments. The deal is expected to close in the fourth quarter of 2025.

Finance

Housing Wire

JUNE 25, 2025

JMG , located in 42 states, finished 2024 with approximately 820 agents nationwide — now over 1000 — with 10,279 closings and $5.1 In 2024, JMG closed more transactions by agent count than any of the other Mega 1000 brokerages in the U.S. billion in closed sales. billion in transaction volume.

Brokerage

Housing Wire

MARCH 12, 2025

One of the nation’s fastest-growing real estate brokerages announced a pending leadership change on Wednesday. Sharran Srivatsaa , president of The Real Brokerage , will be transitioning from his current role to the company’s board of directors effective June 1. Its volume soared from $14.4 billion to $21.2

Brokerage

Housing Wire

JULY 24, 2025

Founded in 2005 by Terry Berkeridge, the brokerage was acquired in 2020 by Patrick Campbell, who originally joined the company in 2009. The company’s affiliation with Century 21 provides access to the brand’s national marketing platform, lead generation tools, technology resources and agent training. metro as well.

Branding

Housing Wire

JULY 15, 2025

On Tuesday, the brokerage announced that The Parlay Group in New Jersey is joining Keller Williams Village Square Realty. Over the past decade, Zito has personally sold more than $100 million worth of homes, while Touron has closed more than $65 million over the course of his career. “We million in sales in 2024.

Brokerage

Housing Wire

NOVEMBER 7, 2024

In a new episode of the “Real Estate Insiders Unfiltered Podcast,” hosts James Dwiggins and Keith Robinson are joined by Zillow Group CEO Jeremy Wacksman for a deep dive conversation that covers the role of technology in real estate and Zillow’s “ Super App.” That’s what technology does.

Technology

Housing Wire

JUNE 6, 2025

While the nation’s top real estate teams are found at a variety of brokerages, one brand dominated the 2025 RealTrends Verified Rankings. The other brokerages are all fine, but Keller Williams just has so many great properties and we don’t want to leave,” Gubb said. In 2024, Gubb’s team closed 88 transactions totaling $103.7

Brokerage

Housing Wire

JULY 16, 2025

The group has closed more than $500 million in career sales — including $121 million in transactions in 2024 — and is known for its work with high-profile luxury real estate clients. “I Compass delivers all of that and more.

Brokerage

Housing Wire

DECEMBER 16, 2024

The family-run brokerage firm recorded some legal w ins and losses , developed new tools for agents and clients , and navigated one of the slowest years for home sales in nearly three decades. It also utilized technology tools and worked toward creating innovative solutions such as Buy & Borrow Bundle.

Brokerage

Housing Wire

JULY 30, 2025

Real estate brokerages are experiencing accelerated internal consolidation, increased agent mobility and deepening productivity divides, according to new data from Recruiting Insight. This movement has favored brokerages offering integrated platforms and incentive structures that align with agents’ business goals. That’s a niche.

Agents

Housing Wire

MARCH 31, 2025

billion deal comes just weeks after the Detroit-based lender announced its acquisition of real estate brokerage Redfin for $1.75 The deal, which is expected to close in the fourth quarter of 2025, integrates the largest servicer in the country into Rockets flywheel. They’ve built great technology on a massive scale.

Technology

Housing Wire

MAY 20, 2025

Collectively, the group brings more than $400 million in career sales and 500-plus closed transactions across Maryland markets, including Annapolis and Severna Park. Were always proud to partner with top brokerages and agents who share our commitment to delivering an exceptional experience for buyers and sellers across every market we serve.

New Construction

Housing Wire

MARCH 31, 2025

This continues a pattern of subdued agent movement identified throughout late 2024 and early 2025, reflecting ongoing caution among agents and brokerage leaders alike. indicating fewer agents changed brokerages compared to typical February patterns, and marking a noticeable deceleration from Januarys already-muted activity.

Agents

Housing Wire

JANUARY 27, 2025

Beyond that, technology continues to evolve, yet those solutions do little to streamline processes and deliver actual returns. Together, these obstacles are forcing agents and brokerages to hit the sidelines and plan against seemingly insurmountable odds like facing Brady and the Patriots in the Superbowl. Isn’t that promising?

Technology

Housing Wire

JANUARY 27, 2025

Home negotiations technology platform Indigo just received a large investment to expand its operations in 2025. Several major brokerages including Keller Williams , Compass , eXp Realty , RE/MAX and Coldwell Banker utilize the platform. Indigo is a search platform that allows buyers to bid on agent-approved listings.

Brokerage

Housing Wire

DECEMBER 27, 2024

Fleet Homes Real Estate Team – Keller Williams Real estate teams are comprised of real estate agents and other professionals working together towards one common goal to close deals. Depending on the team’s structure, agents can work closely together or independently. Teams are led by a team leader.

Purchase and sale agreement

Housing Wire

APRIL 28, 2025

billion deal to acquire digital real estate brokerage firm Redfin , industry observers are still trying to understand the future of one key asset: Bay Equity Home Loans. The RocketRedfin deal is expected to close in Q2 or Q3. Redfin CEO Glenn Kelman will continue to lead the brokerage, reporting directly to Rocket CEO Varun Krishna.

Loan Officer

Housing Wire

JUNE 18, 2025

Real estate software provider Lone Wolf Technologies is launching an integration with Zillow -owned customer relationship management system Follow Up Boss as it aims to connect transaction, marketing and accounting tools in one system.

Technology

Housing Wire

JULY 17, 2025

That speed doesn’t just translate into saved time — it often results in stronger offers and higher close rates. Over 10,000 real estate professionals from leading brokerages — including Compass, Keller Williams, RE/MAX, Coldwell Banker, SERHANT., This is more than a technology shift. It’s a professional evolution.

Marketing

Housing Wire

JUNE 2, 2025

Some brokerages are what I sometimes think of as Lily Pads because theyre waystations where agents sometimes goalbeit brieflyto level up their commission splits. Lily Pad brokerages attract and recruit based on a higher split, but fail to retain a cohesive team because they dont lead with a culture focused on long-term career growth.

Branding

Real Estate News

JULY 30, 2025

Skip to Content Agents Brokerages MLS/Assn Tech Industry By the Numbers Consumer Illustration by Lanette Behiry/Adobe Stock Tech AI that replaces ‘human hires’; another brokerage deal for Canva Luxury Presence unveils “autonomous AI marketing team” for agents. Plus, Anywhere adopts Canva, York Baur joins Lone Wolf and more tech news.

Brokerage

Housing Wire

MAY 27, 2025

Competition can heat up quickly and as a global brokerage, heres how were preparing for a successful luxury summer selling season across the markets we serve and how you can do the same. This also applies to technology. Rainy Hake Austin is a brokerage leader at The Agency.

Marketing

Housing Wire

JUNE 18, 2025

Most brokerages don’t have a lead problem. That goes for buyers, sellers, and yes, even agents considering a move to your brokerage. Conversational marketing solves this by doing what your best recruiter or ISA would do if they had unlimited bandwidth: ask smart questions, listen closely, and act fast. You don’t need more leads.

Marketing

Housing Wire

DECEMBER 5, 2024

Without accountability, even the best leads won’t translate into closed deals. Step 5: Leverage technology to streamline operations To scale effectively, you need systems that enhance efficiency and reduce manual work. Personalize follow-ups to maintain relationships long after closing.

Development

Housing Wire

JULY 1, 2025

Rocket Companies announced on Tuesday the completion of its acquisition of Redfin after Rocket announced in March it agreed to purchase the digital real estate brokerage in an all-stock transaction valued at $1.75 billion in equity. “I’ve used Redfin every day for the last 20 years.

VA loan

Housing Wire

MARCH 10, 2025

Monday’s breaking news that Rocket Companies is set to acquire online real estate brokerage Redfin shed light on the changing landscape of the homebuying marketplace. When you look at Redfin as a data and technology company, you realize that this is an incredibly undervalued company.

Branding

Housing Wire

JUNE 17, 2025

Q: How is Century 21 keeping the franchise model relevant amid all the technological disruption? But I think what people have to recognize about this business is that, because of the fragmentation, every market is a little bit different in the way that people close deals, and in the way that they search for deals. Absolutely.

Industrial

Housing Wire

NOVEMBER 15, 2024

MLSs are using AI technology to catch agents who attempt to circumvent the commission lawsuit settlement terms. From an outsider’s perspective, how compliance tools integrate within different MLS-related technology can look somewhat incestuous. But now it’s a dirty word.

MLS