articles have-you-clearly-defined-your-brokerages-value-proposition 
Housing Wire
DECEMBER 27, 2021
This article is part of our HousingWire 2022 forecast series. Bringing together some of the top economists and researchers in housing, the event will provide an in-depth look at the predictions for next year, along with a roundtable discussion on how these insights apply to your business. Today, the choices are abundant.
Housing Wire
FEBRUARY 25, 2022
Below, Heller answers questions about the housing industry: HousingWire: To start off, what is your current favorite HW+ article? Chris Heller: “ Have you clearly defined your brokerage’s value proposition? HousingWire: When do you feel like a success at your job?
The Close
SEPTEMBER 22, 2022
When it comes to personal, team, or brokerage branding, effective real estate slogans (often called taglines) are a top-producing Realtor’s secret weapon. In five words or fewer, a memorable slogan can communicate your mission, vision, and values instantly. You just need to start with first principles and work from there.
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