July, 2025

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Tech Pulse: Realtor.com acquires Zenlist; Zillow unveils new tools

Housing Wire

Welcome back to Tech Pulse — HousingWire ‘s weekly series rounding up the latest in technology news, including tools, integrations and trends that impact mortgage and real estate. Here’s what happened this week: Realtor.com parent Move acquires Zenlist Realtor.com parent Move Inc. has acquired Zenlist , a real estate tech startup known for its agent-client collaboration tools.

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The Truth About Where Home Prices Are Heading

Keeping Current Matters

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Mortgage rate uptick leaves summer market on standby

Real Estate News

Skip to Content Agents Brokerages MLS/Assn Tech Industry By the Numbers Consumer Adobe Stock By the Numbers Mortgage rate uptick leaves summer market on standby Mortgage applications are up, but a rise in rates combined with job loss concerns and tariff uncertainty could kill the momentum. Dave Gallagher July 10, 2025 3 mins Key points: Overall mortgage rate activity was up 9.4% as buyers locked in rates that drifted lower over the past few weeks.

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Zillow Reports 5-Year Inventory High and Record Price Cuts

BAM Media

BAM Key Details: Zillow’s latest update shows U.S. housing inventory hit 1.36 million in June, the highest level since November 2019 and up 17.2% year over year. A record-high 26.6% of listings had price cuts, with Denver, Raleigh, and Dallas topping the list. Homes are now taking a median of 19 days to sell, up from just 11 days in June 2023. If your buyers feel like they’re finally catching a break, or your sellers are wondering why their home hasn’t moved, it’s not just them.

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Welcome to the Future of Hospitality: Smart Rooms Start Here

Speaker: Jady West, VP of Hospitality & Chris Bennett, Head of Sales & Engineering

The modern hotel room is no longer just a place to stay—it’s an experience to remember. Today’s guests expect seamless 5G connectivity, personalized comfort, and high-tech convenience. From AI-powered smart room controls to in-room entertainment and app-based services, technology is redefining hospitality from the inside out. In this new session featuring industry pros Jady West and Chris Bennett, we’ll explore how high-speed, high-bandwidth connectivity powers the innovations that are enabling

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Questions Every Buyer Should Ask Before Buying a Condo

Redfin

Key takeaways Ask about condo association fees, what they cover, and if there have been recent increases. Review the condo association’s financial health, including reserves and any upcoming special assessments. Understand the rules and regulations of the condo association before buying. Learn about common area maintenance and future renovation plans.

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Fannie Mae lowers forecasts for mortgage rates, home-price growth

Housing Wire

Mortgage rates are expected to end 2025 at 6.4% and 2026 at 6% — downward revisions compared with last month’s forecast figures of 6.5% and 6.1%. That’s according to the July 2025 Economic and Housing Outlook released Thursday by Fannie Mae ‘s Economic and Strategic Research (ESR) Group. The ESR Group also updated its home-price growth forecast and now projects annual price appreciation of 2.8% in 2025 and 1.1% in 2026.

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Huddle Up: Building a real estate team with purpose

Inman

Coach Melanie Klein profiles Michala Costello and the Curated Living Team to find out how they stay connected and consistent.

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SERHANT. hits DC; Elliman snags ‘Million Dollar Listing’ star

Real Estate News

Skip to Content Agents Brokerages MLS/Assn Tech Industry By the Numbers Consumer Illustration by Lanette Behiry/Adobe Stock Brokerages SERHANT. hits DC; Elliman snags ‘Million Dollar Listing’ star Plus, Compass gains Florida luxury team; Coldwell Bankers adds top producers; Corcoran scores billion-dollar broker; Utah firm joins C21; more. Real Estate News Staff July 12, 2025 8 mins Editor's note: The brokerage business is a busy one, with frequent moves, mergers and milestones.

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Home Sale Cancellations Hit a Record High for June

BAM Media

BAM Key Details: Redfin report shows that 14.9% of pending home sales fell through in June 2025, the highest June rate on record since 2017. That’s more than 57,000 canceled contracts, up from 13.9% a year earlier. Sun Belt metros like Jacksonville (21.4%), Las Vegas, and Atlanta saw the highest fallout rates. Nearly 15% of pending home sales fell apart last month.

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The 2025 Real Estate Roadmap to Success

Don’t just react to changes, plan for them, so you can approach the new year with confidence, direction, and a competitive edge for your business. Having a well-defined business plan helps you chart a clear course, navigate challenges, and set a foundation for growth. This workbook gives you the key steps to outline what matters and will ensure you’re moving ahead.

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Hidden Costs of Buying a Home: 10 Expenses You Can’t Escape

Redfin

If you’ve recently asked yourself, “ What do I need to buy a house in 2025 ?”—you’re in the right place. It’s not a secret that buying a house is expensive. But what may surprise you are the hidden costs when buying a home—expenses that go beyond the listing price and can sneak up on first-time and experienced buyers alike. We’re not talking about the usual post-move expenses like utilities or trash service.

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Real Estate’s Hottest New Amenity Is…the Mailroom?

AAOA

Step inside a newly built apartment complex in almost any American city and you’re likely to find people congregating in an unexpected place. They’re not in the pool or the game rooms or the gym. The people are gathering in the mailroom. Through an unusual collision of building codes, postal regulations, shopping habits, and a global pandemic, mailrooms have become a new kind of social space in apartment buildings.

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Pending home sales down 0.8% in June, 2.8% below last year

Housing Wire

Pending home sales declined 0.8% in June from the previous month and 2.8% compared to June 2024, according to the National Association of Realtors (NAR). Data comes from the Pending Home Sales Index , a forward-looking indicator based on contract signings. Month-over-month and year-over-year declines were recorded in the Midwest, South and West. The Northeast saw a 2.1% gain from May but remained unchanged from a year earlier. “The data shows a continuation of small declines in contract si

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Summer kicks off with an unseasonably cool rental market

Zillow Market Reports

U.S. rent growth in June was historically subdued , with typical asking rents rising only 2.9% year-over-year to $2,069. Rent growth slowed from 3.1% in May. Zillow’s Observed Rent Forecast (ZORF) now projects 2025 rent growth at 2.7% for single-family homes and just 1.3% for multifamily units—both down sharply from 2024. Rental concessions hit a record high for June , with 35% of listings offering perks like free rent or parking—an all-time high for the month—signaling continued market softness

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Avoiding Lease Accounting Pitfalls in 2025: Lessons Learned from Spreadsheet Errors

Speaker: Abdi Ali, Sr. Lease Accounting Consultant

Join this insightful webinar with industry expert Abdi Ali, who will discuss the challenges that can arise from managing lease accounting with spreadsheets! He will share real-world examples of errors, compliance issues, and risks that may be present within your spreadsheets. Learn how these tools, while useful, can sometimes lead to inefficiencies that affect your time, resources, and peace of mind.

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Is the surge in delistings good news for buyers?

Real Estate News

Skip to Content Agents Brokerages MLS/Assn Tech Industry By the Numbers Consumer Shutterstock By the Numbers Is the surge in delistings good news for buyers? Homes are spending more time on the market and about 20% of listings are getting price cuts, according to Realtor.com’s latest market trends report. Dave Gallagher July 8, 2025 3 mins A power struggle is emerging between buyers and sellers — and it's not yet clear who will gain the upper hand.

MLS
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NAR’s new member-only market tool tracks prices, demand, affordability

Inman

NAR has released its NAR Market Statistics Dashboard, a tool that tracks housing and economic trends and provides forward-looking analyses for home sales and pricing activity. NAR will demo the dashboard at its midyear forecast on Wednesday.

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Can a Buyer Back Out of a Contract? What Sellers Need to Know

Redfin

Key takeaways Buyers can back out if they’re within contract contingencies. Sellers usually keep the earnest money if buyers back out without cause. A strong contract helps protect you from legal and financial issues. A question that rattles both sellers’ nerves and real estate professionals’ phones: What happens when a buyer backs out of a home sale?

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You Don’t Have to Go far…but Just Go: Why Sellers Shouldn’t Be Home for Showings

Lighter Side of Real Estate

Selling a home is emotional. It’s also deeply personal, which is why so many sellers struggle with one simple but crucial piece of advice: Leave the house when buyers come to see it. To real estate agents, this advice feels like second nature. It’s right up there with decluttering and pricing it right. But even though agents repeat it regularly, it doesn’t always stick.

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Tech-Forward Strategies for Scaling Agent Efficiency & Accelerating Growth

As the real estate market evolves, technology has become essential for success. According to NAR, only 26% of agents feel their brokerage provides the necessary tech tools and, as a result, agents seek teams and brokerages who prioritize technology investments! Whether you manage an established team or are forming a new one, this guide outlines key considerations and necessary applications to thrive.

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The success reset: How real estate agents can rebuild, relearn, and rise again

Housing Wire

Whether you’re just starting your real estate journey or hitting the reset button after a tough season, I want you to hear this: You didn’t choose an ordinary career — because this isn’t an ordinary industry. Real estate will stretch you. It’ll challenge you. It’ll ask you to grow in ways you didn’t expect. And right now? It’s evolving fast. The rules are shifting.

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Don’t Make These Mistakes When Selling Your House

Keeping Current Matters

Start a Free Trial Login Book A Demo Real Estate Blog Membership Overview KCM Local RealTalk by KCM™ Daily Blog Posts Social Graphics Email & Newsletter Builder Videos Buyer & Seller Guides Market Reports & Visuals Pricing Must-Share Content Real Estate Blog Login Book A Demo Start a Free Trial Menu Menu English Español AGENTS: Did you know you can share a personalized version of this post?

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Nearly 3 in 5 buyers looking for homes outside their city

Real Estate News

Skip to Content Agents Brokerages MLS/Assn Tech Industry By the Numbers Consumer Shutterstock By the Numbers Nearly 3 in 5 buyers looking for homes outside their city Affordability and lifestyle preferences may be driving home shoppers’ online searches for homes in new locations, Realtor.com data suggests. Dave Gallagher July 15, 2025 3 mins While home sales have waned during this year's sluggish market, new data indicates the share of shoppers widening their home search as they consider r

MLS
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NAR Downgrades Housing Market Forecast for 2025

BAM Media

BAM Key Details: At NAR’s mid-year Forecast Summit, Chief Economist Lawrence Yun downgraded his 2025 home sales forecast from 6% to 3%, citing persistently high mortgage rates. But if rates fall to 6%, Yun predicts a 14% jump in sales for 2026 and 550,000 additional transactions over 12 to 18 months. First-time buyers now make up just 24% of sales, but winter may offer them a strategic edge.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Essential House Hunting Tips for Buyers

Redfin

House hunting tips can help buyers navigate one of the most important and complex purchases of their lives. This Redfin Real Estate article outlines practical steps every buyer should follow, from budgeting and touring homes to inspections and closing. Whether you’re looking at homes for sale in San Francisco , or touring houses in Portland , knowing what to prioritize will help you make smarter decisions and avoid common pitfalls.

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Everything You Need to Know About Apartment Management in 2025

AAOA

Apartment management demands a careful balance of tenant satisfaction, building upkeep, financial control, and regulatory compliance. Apartment managers that want to stay profitable have to pick and choose their investments carefully and couple them with strategies that make the most out of their team’s resources. Whether you manage a 12-unit building or a portfolio across multiple zip codes, that’s a tall order.

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Mortgage spreads are almost back to normal

Housing Wire

In a week marked by discussions of the potential firing of Federal Reserve Chair Jerome Powell and inflation data, mortgage rates remained relatively calm, thanks to improvements in mortgage spreads. Mortgage spreads have improved significantly since 2023, leaving us just 0.49% from normal levels, based on the data we use. This means we can achieve near 6% mortgage rates without the 10-year yield dropping below 4%, provided spreads continue to improve.

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Housing Market Forecasts for the Rest of 2025

Keeping Current Matters

Start a Free Trial Login Book A Demo Real Estate Blog Membership Overview KCM Local RealTalk by KCM™ Daily Blog Posts Social Graphics Email & Newsletter Builder Videos Buyer & Seller Guides Market Reports & Visuals Pricing Must-Share Content Real Estate Blog Login Book A Demo Start a Free Trial Menu Menu English Español AGENTS: Did you know you can share a personalized version of this post?

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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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New Zillow tools aim to help buyers, improve agent workflows

Real Estate News

Skip to Content Agents Brokerages MLS/Assn Tech Industry By the Numbers Consumer Illustration by Real Estate News; Zillow Tech New Zillow tools aim to help buyers, improve agent workflows The five “summer launch” features include a drone-like view of listings, tour scheduling updates and other “magic wand” improvements for agents. Dave Gallagher July 14, 2025 4 mins Key points: The splashiest new product is SkyTour, which provides shoppers with better views of a home’s exterior and the surround

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At Forecast Summit, NAR Chief Economist Sees Rosier Home Sales on Horizon

RIS Media

During a virtual Real Estate Forecast summit hosted by the National Association of Realtors® (NAR) July 16, NAR Chief Economist Dr. Lawrence Yun emphasized the financial success of real estate investments and the current state of mortgage debt and real estate net worth. He also discussed the impact of interest rates on housing demand, job… The post At Forecast Summit, NAR Chief Economist Sees Rosier Home Sales on Horizon appeared first on RISMedia.

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Red Flags to Watch Out for When Buying a Condo

Redfin

Key takeaways Review the condo association’s finances and documents closely to ensure stability. Inspect the building and individual unit thoroughly for any maintenance issues. Understand the HOA rules and fees to ensure they align with your lifestyle. Buying a condo can be an exciting step toward homeownership, offering convenience and amenities.