Boost Your Real Estate Game: Winning Strategies for Winter Marketing
As winter rolls in, real estate agents face a mix of challenges and chances. Although it’s not the typical homebuying season, there’s a unique playing field for those who know how to make the most of it. Let’s dive into effective winter marketing strategies for real estate agents, unlocking the potential hidden beneath the snow. Creating a Cozy Story Winter’s all about warmth and comfort. So, spin cozy stories around the homes you’re selling. Use words that paint a picture of a warm fireplace, comfy blankets, and the joy of coming home to a snug place. Highlight features like fireplaces,...
Real Estate Website hacks part III: Your real estate testimonial page
What if we told you that all you need to do is tackle one task and you’ll realize a threefold return for your effort? Adding a real estate testimonial (aka social proof) to your website and marketing materials is the task. The return? Your real estate testimonial enables consumers to judge your credibility as a real estate authority It helps potential clients get to know you Social proof instills trust As a bonus, if done right, it may even help with SEO. Today, in our continuing series on website hacks (homepage, about me), we’re working on a page on your real...
Real estate client retention strategies
Why do 90% of clients say they'll use their former agent again, when only 12% actual do? Something's happening between one sale and the next. Today we're doing a deep dive into real estate client retention to see how to keep these clients close.
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