Rocket cautiously wades into iBuying

Housing Wire

When Rocket Companies announced in August that it would be dipping its toes in the iBuying space, the lender didn’t do so with its usual panache. In fact, news that Rocket would be pushing into iBuying was barely a footnote in the August press release.

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Inside Zillow’s misadventures in iBuying

Housing Wire

The company’s Zillow Offers instant homebuying – or iBuying – division offered $406,000 for the house, 16% above listing price. Zillow’s primary iBuying competitors – Opendoor , Offerpad and to a lesser extent, Redfin – pounced on the announcement, making clear that they are open for business.

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A Zillow problem…or an iBuying problem?

Housing Wire

Fast forward to today, and alternative valuation models – redubbed automated valuation models or AVMs – are deployed to extend credit, appraise a home, and – in the case of iBuyers – even guide when to purchase a home for cash that might be profitable to resell. Zillow CEO Rich Barton.

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Offerpad lands $600M more in credit to power iBuying

Housing Wire

As Zillow tries to swiftly disentangle itself from iBuying, a one-time competitor may borrow over $600 million more to radically increase its instant home-buying purchases. publicly traded companies that generate the majority of their revenue from iBuying.

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Can Offerpad make iBuying work?

Housing Wire

You’re about to read another story about instant homebuying, or iBuying. That’s even though iBuying sales made up less than 0.5% IBuying observers like Mike DelPrete single out Offerpad as perhaps creating a more sustainable business model for ibuying.

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iBuyer Offerpad goes public at $2.7B valuation

Housing Wire

It also nudges Offerpad from intriguing upstart to another business vying to move iBuying from dazzling concept to profit making enterprise. Rascoff departed from Zillow in early 2019, due in part to criticisms he didn’t bring the home listings giant into iBuying.

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Zillow earns profit, no thanks to iBuying

Housing Wire

Add it up and the Seattle listings-and-iBuying giant on Wednesday reported $9.6 The post Zillow earns profit, no thanks to iBuying appeared first on HousingWire. Zillow CEO Rich Barton. New quarter, same story. Zillow makes money through agents advertising on its website.

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Better expands real estate, explores iBuying

Housing Wire

Wallace, a former regional sales manager for iBuyer Opendoor , said that Better would provide more details on the instant homebuying program in the coming weeks. The post Better expands real estate, explores iBuying appeared first on HousingWire.

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Zillow to kill its iBuying program

Housing Wire

Zillow CEO Rich Barton announced Tuesday that his company is exiting the iBuying business , a mind-boggling about face that completely changes Zillow’s business model and will result in the loss of about 1,605 jobs. Brokerage iBuying Rich Barton Zillow Zillow offers

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Zillow calls timeout on iBuying, but competitors won’t

Housing Wire

Three years ago, Zillow dramatically transformed into a company that primarily does instant homebuying, or iBuying. Can independent real estate brokerages outperform iBuyers? Offerpad’s ibuyer operations are running as smoothly as ever,” said a company spokesperson.

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Zillow: Over half of our iBuying inventory is on the move

Housing Wire

Zillow said Thursday that more than 50% of its remaining iBuying inventory “has sold, is under contract to sell or has reached agreement on disposition terms.”. It marked Zillow’s first major statement since announcing the wind down of the Zillow Offers’ iBuying program last month.

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Inside the Realogy-Blackstone iBuying venture

Housing Wire

Realogy says it is real serious about its two-year-old iBuying division, RealSure. The Realogy/Blackstone foray comes at a pivotal, if not existential, moment for iBuying, which lets people sell their home for cash instead of listing it on the market with a real estate agent.

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How Zillow’s model crushed its iBuying business

Housing Wire

The post How Zillow’s model crushed its iBuying business appeared first on HousingWire. Economics Housing Market Forecasting home price growth Housing demand HWplus iBuying Zillow

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Offerpad says it’s cracking the iBuyer code

Housing Wire

When Zillow announced last week that it was shutting down its iBuying business and was desperate to offload $3.8 The economics of iBuying don’t work at scale, not profitably anyway, the naysayers declared. Offerpad founder and CEO Brian Bair.

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These iBuyers are coming to a market near you

Housing Wire

A fury of iBuyer expansion hit the industry this week, with Redfin and Opendoor announcing new locations and Offerpad announcing Thursday it will go public. RedfinNow , the iBuying platform of Redfin, has expanded into the Baltimore – Washington D.C.

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Spencer Rascoff SPAC to take iBuyer Offerpad public

Housing Wire

Savor the irony: A blank-check company started by Spencer Rascoff is bringing an iBuyer, Offerpad, public. The deal will provide the iBuyer with “up to $650 million in gross cash proceeds,” per the release. Under Barton, Zillow has since pivoted hard to iBuying.

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Opendoor, Atlanta, and the future of iBuying

Housing Wire

Between April 2020 and the end of March this year, Opendoor , an iBuyer but also a residential brokerage, sold 1,613 homes listed on First Multiple Listings Service , the greater Atlanta region’s National Association of Realtors’ endorsed spot for home listings.

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iBuying rebounds in Q1, up 20% from end of 2020

Housing Wire

iBuying appears to be back, after the nation’s top iBuying companies purchased 4,383 homes in the first quarter of 2021 — up 20.6% The top quarter of iBuyer activity remains the third quarter of 2019 when, according to Redfin, 8,310 homes were bought via iBuyers.

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Keller Williams wants to be a different kind of iBuyer

Housing Wire

It can no longer be said that iBuying is merely the domain of venture capital-backed startups or buzzy listings platforms. The company recently hired Raymond “RJ” Jones to lead its iBuying program as well as Keller Manage, a new service for home maintenance, renovations and moving.

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iBuyers: Did COVID-19 disrupt the disruptors?

Housing Wire

Since the iBuying industry launched in 2014, billions of dollars have poured into companies created to disrupt the real estate industry and transform the way consumers buy and sell houses. The post iBuyers: Did COVID-19 disrupt the disruptors? iBuyers Real Estate HWplus

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iBuyer purchase volume sank 82% YoY in Q3

Housing Wire

iBuyer purchase volumes were significantly lower during the third quarter this year than they were pre-pandemic, according to zavvie ‘s inaugural Seller Preference Report. In Q3, iBuyer purchases dropped 82% year over year.

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Where Is iBuying Headed?

RIS Media

Is iBuying here to stay? Real estate experts and leaders are convinced that there is a longstanding place for iBuying in the industry, despite skepticism around the sector, especially following the demise of Zillow Offers. . The post Where Is iBuying Headed?

How many homes did iBuyers purchase in Q2?

Housing Wire

The second quarter was a tough one on iBuyers, as only 0.1% of the homes sold across 418 metros — only 880 homes total — were purchased by top iBuyers Redfin , Zillow , Opendoor and Offerpad , according to a report by Redfin. iBuyers there acquired 0.8%

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Offerpad expands iBuying in Central Florida

Housing Wire

Lucie, Florida, as the first iBuyer in the region. This is the sixth Florida market where the company is now live since it began iBuying in Florida in 2015, operating in Citrus Ridge, Fort Pierce, Port St. iBuyers Real Estate Featured Florida iBuyer expansion OfferPad Port St.

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William Raveis ain’t no stinkin’ iBuyer

Housing Wire

But don’t confuse its new program with iBuying – they’re looking to solve the sell-before-you-buy dilemma in a different manner. The post William Raveis ain’t no stinkin’ iBuyer appeared first on HousingWire.

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Zestimate to double as Zillow’s iBuying offer

Housing Wire

The firm’s announcement is an intriguing turn, because it folds up two company priorities into one – boosting consumer faith in the Zestimate, and highlighting Zillow Offers , the company’s instant homebuying, or ibuying, platform.

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RedfinNow expands iBuying to Sacramento, California

Housing Wire

Redfin’ s iBuying service RedfinNow has expanded into another new market since it resumed after pausing because of COVID-19. Last month, RedfinNow expanded to Palm Springs, California , its first new market since resuming iBuying in early May.

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iBuyer Update


The ibuyers are borrowing money like crazy to build their inventory of homes to flip. Flips Frenzy ibuyer ZillowOpendoor doesn’t have the brand-name awareness of Zillow, so they are advertising a lot and buying homes directly off the MLS. Zillow has everyone’s email address so they are able to reach their users directly. Both have been fairly well-compensated […].

Opendoor resumes iBuying in all of its markets

Housing Wire

The iBuyer first paused its acquisitions in March as a result of COVID-19, and has since relaunched in Phoenix , Raleigh-Durham, Dallas-Fort Worth, Atlanta, Charlotte, Nashville and Tucson. The post Opendoor resumes iBuying in all of its markets appeared first on HousingWire.

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Zillow iBuying program brings real estate transactions in-house by licensing Zillow Homes employees

Housing Wire

The iBuyers are quickly becoming all-in-one-buyers. Customers in Atlanta, Phoenix and Tucson who sell their homes via the iBuying solution will work directly with licensed employees of Zillow Homes, its brokerage entity.

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The pending demise of iBuying real estate brokerages

The American Genius for Real Estate

The iBuying model is under speculation from regulatory bodies, and how they represent themselves to the public could be their undoing. The post The pending demise of iBuying real estate brokerages appeared first on The American Genius Real Estate.

Zillow nixes iBuying program and cuts 25% of staff, consumers go wild

The American Genius for Real Estate

(REAL ESTATE) After Zillow hit pause on their iBuying program, they've now cut it altogether and laid off staff. The post Zillow nixes iBuying program and cuts 25% of staff, consumers go wild appeared first on The American Genius Real Estate.

Spencer the iBuyer


ibuyer Realtor Why You Should List With JimSpence has gotten involved with Offerpad, joining the other disrupters who lead with lies and insults about traditional realtors. He said, “The real competition for Offerpad isn’t Zillow or Opendoor, it’s the fact that 99.5%

Defender of the Faith: iBuying Will Dominate

Notorious ROB

The post Defender of the Faith: iBuying Will Dominate appeared first on NotoriousROB. Futurism for Fun and Profit iBuyer In the News Opendoor ZillowThis content is behind fabulous velvet ropes for Notorious VIP Subscribers only. Please login or sign up. Thank you!

iBuying bloodbath drags on as losses mount

Realty Biz

So-called iBuying companies continue to rack up major losses, with the two largest companies in the industry, Opendoor and Zillow, losing a combined $607 million from their business of buying up homes and selling them in 2020.

iBuyers gatecrash the all-cash offers party

Realty Biz

Some home buyers are leaning on so-called iBuying firms to better compete by offering all-cash on the properties they target. iBuyers can help buyers by making cash-backed offers on their behalf or by providing financing to help draw attention to their offer in a bidding war, experts say.

The Next Evolution of iBuyers: ‘Power Buyers’

RIS Media

In addition to the well-known iBuyers, these include a more recent category of companies such as EasyKnock, Homeward, Knock and Ribbon. zavvie facilitates thousands of agent requests for Power Buyer and iBuyer offers each month. The iBuyers are making stronger offers than ever.