Sat.Jun 18, 2022 - Fri.Jun 24, 2022

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The savagely unhealthy housing market is now a nightmare

Housing Wire

The housing nightmare continues. The National Association of Realtors (NAR) reported that existing home sales for April came in at 5.41 million , down 3.4% from the previous month and 8.6% from last year. But, the savagely unhealthy data line was that home prices are up 14.8%. Now that we are almost in July, we can safely say the premise that once mortgage rates hit 4%, the mass panic selling of American homeowners who need to get out at all costs, driving total inventory up in the millions, has

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Existing Home Sales Slow Again While Prices Surge

Eye on Housing

As rising mortgage rates and higher home prices continued to price out homebuyers, existing home sales declined for four consecutive months, according to the National Association of Realtors (NAR). However, the trend in home price appreciation continued as supply remained tight. The median existing home prices in May surpassed $400,000, the highest level on record since 1999.

Sales 109
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Real Estate Farming: How to Become the Go-to Agent in Your Neighborhood in 2022

The Close

Real estate farming is a lead generation and marketing strategy used by real estate professionals to generate consistent business from a specific geographic area. Agents farm a specific neighborhood by providing consistent value and attention and cultivating relationships—thereby generating leads that evolve into long-term clients and reliable business.

Agents 98
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The Average Homeowner Gained $64K in Equity over the Past Year

Keeping Current Matters

If you own a home, your net worth likely just got a big boost thanks to rising home equity.

Equity 251
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3 Real Estate Office Hacks to Help Kickstart the Busy Season

Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

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Opinion: Title insurance is vital to protecting the American dream

Housing Wire

As someone who spent a career in the title insurance industry – both as a builder of a title business and leader of the industry’s trade group, — I am proud of the role we play in helping to protect what most Americans consider the biggest purchase of their lives. Title insurance is imperative for lenders to ensure the borrower has ownership rights to a property, but it doesn’t just protect against problems affecting title.

Title 509
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Feasting Alfresco: 4 Homes with Delectable Outdoor Kitchens

Sotheby's International Real Estate

Author Claudia Roden’s assertion that “everything tastes better outdoors” is certainly true at these four homes, where meals come with a side of fresh air and vistas of sparkling city lights or starry nighttime skies. Relaxing Retreat. Friendswood, Texas | Geri Mills, Martha Turner Sotheby’s International Realty. This four-bedroom home in peaceful Friendswood, Texas—just on the outskirts of Houston—deftly combines charm and elegance.

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Things To Avoid After Applying for a Home Loan

Keeping Current Matters

Once you’ve applied for a mortgage to buy a home, there are some key things to keep in mind.

Loans 245
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JPMorgan Chase starts to cut mortgage jobs

Housing Wire

JPMorgan Chase , the nation’s largest bank, has started a workforce reduction of its mortgage lending business this week after having been struck by a tightening monetary policy that drove mortgage rates to over 6%. “Our staffing decision this week was a result of cyclical changes in the mortgage market ,” a spokeswoman for JPMorgan wrote in a statement on Wednesday.

Mortgages 501
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Inside a Timeless Retreat in Pebble Beach

Sotheby's International Real Estate

A scenic coastal stretch of rocky coves, forest groves, and enchanting beaches, Pebble Beach is known the world over for luxurious resorts, celebrated golf courses, and the scenic historic 17-Mile Drive that meanders between Monterey and Carmel. Just steps from the area’s renowned Lodge at Pebble Beach—with its superior golfing, restaurants, and boutiques—this handsome five-bedroom home is a welcoming oasis with views of the iconic sights, including Stillwater Cove and Carmel Bay, that make the

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A How-to Guide for Moving to a New Home with Pets

Realty Biz

Moving to a New Home with Pets. When moving day arrives, no one wants to leave behind their favorite family member, right? But, if your pet has become clingy, standoffish, or maybe excited at the sight of the suitcase, then you know how sensitive they can be to the change of scenery. Therefore, you can expect the same reaction when moving, especially if long-distance trips are involved.

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Need Curated Pre-foreclosure Lists to Generate New Real Estate Leads? Trellis Has the Data!

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

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Homeownership Is a Great Hedge Against the Impact of Rising Inflation

Keeping Current Matters

If you’re following along with the news today, you’ve heard about rising inflation.

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UWM drops rates 50 to 100 basis points in bid for brokers

Housing Wire

United Wholesale Mortgage (UWM), the nation’s largest wholesale lender, wants to beat rival lenders by offering competitive pricing to brokers, a move designed to navigate a shrinking mortgage market with compressed margins. UWM dropped rates by 50 to 100 basis points across all loan types, the company said in a release. The new program follows UWM’s two-month price-match trial that ends June 30.

Loans 427
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Meet The Real Estate Tech Entrepreneur: Hayden James from Fraction

GeekEstate

In this week’s founder interview, we interviewed Hayden James from Fraction. Without further ado…. Who are you and what do you do? My name is Hayden James, and I am the CEO and Co-Founder of Fraction. I am a husband and father and above all, a serial entrepreneur looking to make the homeownership experience fairer. What problem does your product/service solve?

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Your Guide to What Home Inspectors Look For

HomeLight

After going through the stressful process of staging and showing your house, you’ve accepted an offer that exceeds your expectations. You can’t wait to close the deal so you can move out and begin the next chapter of your life. But you’ll still have to get over the home inspection hurdle that could reveal issues requiring repairs or cause buyers to renegotiate a lower sales price or even walk away from the deal.

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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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Why Achieving the Dream of Homeownership Can Be More Difficult for Some Americans

Keeping Current Matters

Today we take time to honor and recognize the past and present experiences of Black Americans.

Marketing 192
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PIMCO-backed FGMC lays off most staffers

Housing Wire

Mortgage lender First Guaranty Mortgage Corporation cut about 80% of its workforce on Friday and has stopped accepting new mortgage applications, HousingWire has learned. Former employees said the lender has “essentially shuttered.” According to two former FGMC employees, the company on Friday laid off around 500 employees without severance payment, meaning only 100 staffers remain. .

Loans 417
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Outsourcing Property Management Pain

GeekEstate

[Note from editor: The “Mastermind Showcase” highlights companies and news from members of the GEM. Today’s showcase: Latchel.]. One upside to renting is the ability to call someone else when something goes haywire with the property. While a great perk for tenants, the hassle of managing a property is a big reason landlords are likely to sell an investment property.

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The Top 5 Apps That Every Real Estate Agent Needs

Realty Biz

Real estate technology will inevitably change the way you run your business. Times have changed and so have the real estate technology tools that agents use to communicate with potential clients, generate leads, and keep their business afloat. No matter if you’re an experienced agent or just starting out, there are apps that can make your life easier as a real estate agent.

Agents 120
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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Limit on Doom

BubbleInfo

Hat tip to long-time reader Todd who we saw at the game last night – we did bug out early, but it was only to pick up Kayla at the airport. The Padres walked it off in the 11th inning! Meanwhile, people are wondering where the local real estate market is going to end up. […].

Marketing 117
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Ginnie Mae extends some COVID-19 policies

Housing Wire

Ginnie Mae announced last week that it is extending certain pandemic-era policies, including delinquency reporting exemptions. Delinquency reporting exemptions were set to expire at the end of July, but Ginnie Mae said issuers now have until Jan. 31, 2023. It also said that alternative audit procedures will be accepted until it’s “practicable for issuers.”.

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MTA Says Price Tag for Second York Street Station Exit Could Hit Almost Half a Billion

Brownstoner

A long-awaited second entrance for the deep and cavernous York Street subway station on the F line in Dumbo would cost nearly half a billion dollars to build, according to the MTA. The eye-watering price tag to construct a full new entry and exit to the station would be between $420… Read More > The post MTA Says Price Tag for Second York Street Station Exit Could Hit Almost Half a Billion appeared first on Brownstoner.

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Mortgage and refinance rates today, June 22, 2022

The Mortgage Report

Today’s mortgage and refinance rates Average mortgage rates edged higher yesterday. Since last Wednesday, they’ve barely moved, which is a relief. However, those for conventional, 30-year, fixed-rate mortgages have remained […].

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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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3 Reasons Why the Fed Raising Interest Rates Is Good for Home Buyers

Lighter Side of Real Estate

If you’re either in the process of buying a house, or thinking of jumping into the market, you’re probably well aware that rates have jumped significantly in recent weeks. And that likely doesn’t feel or sound like anything good to you. But what you might not be well aware of is that, according to Chair of the Federal Reserve, Jerome Powell, raising interest rates is actually being done (at least in part) for the good of home buyers.

Equity 107
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Flagstar reports data breach affecting 1.5 million clients

Housing Wire

Hackers stole the personal information of 1,547,169 clients of Michigan-based Flagstar Bank in December, according to a document sent by the financial institution to the Office of the Maine Attorney General. The cyberattack occurred on Dec. 3 and Dec. 4, 2021, but the company discovered it on June 2, 2022, the document shows. The external data breach resulted in hackers accessing customers’ social security numbers. .

Banks 407
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Real Estate Website Tips to Help You Generate More Leads

Realty Biz

Real estate, like any other business, works best when you can generate great leads. Marketing yourself as a real estate professional is a full-time job in and of itself, and the results are clear: good marketers generate lots of good leads, and that often translates to plenty of conversions into clients. This simple equation means that lead generation is a major factor in your success as a realtor, and real estate professionals have always spent lots of time and energy fine-tuning their lead gen

MLS 116
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Mortgage and refinance rates today, June 18, and rate forecast for next week

The Mortgage Report

Today’s mortgage and refinance rates Average mortgage rates inched lower yesterday, mirroring the previous day’s similarly tiny rise. However, those movements don’t reflect the week as a whole, which has […].

Mortgages 106
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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.

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The Best & Worst Real Estate Logos of 2022 (+ Pro Design Tips)

The Close

As the real estate industry continues to evolve, building a brand that stands out is more important than ever. Impactful real estate logos are fast becoming one of the main ways real estate agents cut through the noise. That’s why we put together this list of our favorite real estate logos for 2022. We also look at some of the worst logos, and go over some important tips, tricks, and mistakes to avoid to ensure you get the best return on investment (ROI) on your own logo.

Design 105
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Mortgage stocks are getting battered – what happens next? 

Housing Wire

The stock market has not been kind to mortgage lenders – some are now trading in the $1-a-share range. In a one-week period between June 10 and June 17, 11 publicly traded mortgage companies lost a collective $6.14 billion in market capitalization. As investors fled the space, their valuations declined 17.4% to $29 billion in aggregate, according to a HousingWire analysis of stock data.

Mortgages 395
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House from ‘The Hangover’ Hits the Market for $10.8 Million (and It’s Worth Every Penny)

Fancy Pants Homes

When thinking back to Todd Phillips’ 2009 comedy, The Hangover, many things come to mind. Waking up to a real-life tiger in the hotel suite, getting a face tattoo that matches Mike Tyson’s, kidnapping a man and stashing him in the trunk of a car, punching Wayne Newton in the face, finding a baby stashed in the closet. And the list goes on.

Marketing 105
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Agents: Stop Sending Boring Postcards… Send Ones Like THESE! (18 examples)

Lighter Side of Real Estate

Question: Have you seen the postcards most agents send out? BOOOR-ING! I’m pretty sure they make the prospects sleep-walk on their way back inside the house. It’s not your fault, though. There’s simply not much to choose from if you’re an agent…. …at least not if you want to give your prospects a punch of personality (and actually keep them awake and attentive to your message).

Agents 104
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How Enriching the Lives of Your Clients Leads to Greater Sales Success

Speaker: Ari Capogeannis, Director - Revenue Marketing at NVIDIA and Bill Pappa, Sales and Marketing Leader at Ai Media Group

Building strong personal and professional relationships with clients is a critical success factor. Sales professionals who focus on relationship building generate more leads and raise their brand awareness. Because this can take time, having regular engagements can help you cultivate these relationships more efficiently. The most effective way to accomplish this is through direct hyper-personalized touchpoints.