Mon.Dec 06, 2021

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Tips for Creating Real Estate Videos That Drive Sales

Realty Biz

If you want to boost sales in real estate and draw more attention to your listings or professional profile, publishing a high-quality video online can be a thing. According to Statista, around 93% of home buyers used online websites when searching for homes in the US. And, after the pandemic outbreak, the realtors have realized that developing their online presence may be a great chance to boost sales in real estate.

Sales 106
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Agents harness the power of social media to generate leads

Housing Wire

When Gogo Bethke began her career in real estate back in 2011, the Romanian immigrant felt like social media was her only option to generate leads and close deals. “I am not from here, so I had to figure out how to convince strangers to buy or sell a house through me,” Bethke explained. “A lot of people suggested cold calling, but I was not going to do that.

Agents 397
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Win When You Sell (And When You Move)

Keeping Current Matters

If you’re trying to decide when to sell your house, there may not be a better time than this winter. Selling this season means you can take advantage of today’s strong sellers’ market when you make a move. Win When You Sell. Right now, conditions are very favorable for current homeowners looking for a change. If you sell now, here’s what you can expect: Your House Will Stand Out – While recent data shows there are more sellers getting ready to list their homes this winter, there are still more b

Equity 228
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California couple sues appraiser for race discrimination

Housing Wire

A San Rafael, California real estate appraiser is being sued for allegedly undervaluing a home by almost 50% because the homeowners are Black. Sausalito, California homeowners Tenisha Tate-Austin and Paul Austin, along with Fair Housing Advocates of Northern California , filed a lawsuit in federal court Thursday alleging race discrimination against Janette C.

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3 Real Estate Office Hacks to Help Kickstart the Busy Season

Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

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$15M Florida Mansion Has an Other-Worldly Backyard Inspired by ‘Avatar’

Realtor.com

Realtor.com The highest-grossing film of all time inspired the sellers of a Florida estate to create a lighted paradise in their backyard. Villa Florentyna, which takes its cues from the director James Cameron’s “Avatar,” sits on 5 acres on Pondwood Rd in Boca Raton, FL. The name of the home is based on the word for “blooming” in Latin, and this property is in full flower.

As-is 145
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Who’s afraid of the PSPA?

Housing Wire

Stakeholders are divided over whether, in light of proposed changes to its capital rule, the Federal Housing Finance Agency should retool its agreement with the U.S. Treasury and remove policies some say never belonged there in the first place. Even if the mortgage industry were in agreement, there is little they could do about it. Whether to open up that document — the Preferred Stock Purchase Agreement — is at the sole discretion of the two parties that negotiate it, the FHFA and the Treasury.

Finance 384

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This one practice can help lenders stop losing customers

Housing Wire

Chazz Huston Strategic Alliances Manager, Black Knight Secondary Marketing Technologies. A few months ago, I started shopping for a new car. During this pursuit, I scoped out dozens of automaker and dealer websites to browse a wide variety of makes, models and price points. With so many choices out there, I dove into the process eager to compare cars and costs to narrow down the best options for my needs.

Lending 408
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U.S. housing inventory hits new all-time low

Realty Biz

American housing inventory is officially at crisis level, according to a new report. Redfin revealed this week that the number of active listings in the U.S. housing market hit an all time low on November 28, down a whopping 23% from the same period one year ago. What’s more, active inventory was down 42% from the same month in 2019. Moreover, the number of new listings was also down, by 4%, compared to Nov. 2020.

Sales 131
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The US Treasury Plans To Crackdown On Money Laundering Through Real Estate

Better Dwelling

If you’ve been laundering money through US real estate, you might encounter a few hurdles soon. Today the US Treasury’s Financial Crime Enforcement Network (FinCEN) gave notice of upcoming rule changes for home buying. They warn that real estate is vulnerable to money laundering by a wide range of criminals. Consequently, the regulator believes it […].

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Found a Buyer on Your Own? Here’s Why You Still Need an Agent

Realtor.com

Getty Images Let’s say you’re selling your house. And before you even get a chance to snap listing photos and put it on the market, a buyer comes along. Perhaps the buyer makes you an offer you just can’t refuse. Congratulations, you just cut out many steps of the home-selling process—showings, open houses, and haggling over price.

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Need Curated Pre-foreclosure Lists to Generate New Real Estate Leads? Trellis Has the Data!

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

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Toronto and Vancouver Rank Amongst The Worst Cities For Immigrant Incomes

Better Dwelling

Most immigrants in Canada find themselves in just two major regions, and those regions also happen to pay them the worst. Statistics Canada (Stat Can) data shows the median annual income for immigrants in 2019 was much lower in major hubs. Immigrants that arrived 10 years ago are paid much lower in places like Southern […]. The post Toronto and Vancouver Rank Amongst The Worst Cities For Immigrant Incomes appeared first on Better Dwelling.

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New & Notable Luxury Homes For Sale Over $21m | December 2021

Sotheby's International Real Estate

From sprawling ranch in Aspen, Colorado to a luxury villa in Dubai’s Palm Jumeirah, these are this month’s four featured notable properties for sale over $21 million. Aspen, Colorado. Will McCullough & Andrew Ernemann, Aspen Snowmass Sotheby’s International Realty . Located less than 10 minutes from downtown Aspen, the Merry Go Ranch offers the ultimate combination of natural beauty, seclusion, and access to world-class amenities.

Sales 111
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How Landlords Raise the Rent Without Complaints

Realty Biz

As a landlord, before you do notify a tenant of a rent increase, be sure you know when you can increase the rent and when the increase can become effective. Except in places with rent control, your legal right to increase the rent is primarily controlled by whether there is a lease in place or if it is a month-to-month agreement. In most places, once a lease expires it defaults to a month-to-month agreement if a new lease is not signed.

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Inventory Watch

BubbleInfo

Virtually all of the ivory-tower crowd thinks that pricing will settle down in 2022. They should take a good look at how 2021 is wrapping up. Admittedly, the San Diego market is at the extreme end, with our inventory enduring the biggest YoY dropoff anywhere in the country. It’s been that way around here for […].

Marketing 104
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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FHA student loan guidelines: How to get approved (Podcast)

The Mortgage Report

Buying a house with student loan debt can be tough. But new FHA student loan guidelines are making things easier for buyers.

Loans 127
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What is a Title Search When Buying a House

Maximum Exposure Real Estate

Understanding a title search is a crucial aspect when purchasing a house or other real estate. Buying a home can be an exciting experience, but it also has the potential for a lot of stress. While you might be eager to finish the buying process and move in, there are a lot of required stages […]. The post What is a Title Search When Buying a House appeared first on Massachusetts Real Estate Exposure.

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Mortgage and refinance rates today, Dec. 6, 2021

The Mortgage Report

Today’s mortgage and refinance rates Average mortgage rates just inched lower last Friday. And they ended last week very slightly lower than they started it. But, amid unusual volatility, it […].

Mortgages 100
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Will COVID-19’s Omicron Variant Infect the Housing Market? Or Is Real Estate Immune?

Realtor.com

Realtor.com / Getty Images News of a dangerous, potentially more transmissible new COVID-19 variant has shaken the financial markets to the core, resulting in international travel bans and renewed fears for the pandemic-weary population around the world. But will omicron, discovered in the U.S. last week, infect the housing market? The fear is that vaccines and antibodies acquired after infections may not be as effective against the variant.

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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Dream Home Makeover: 600-year-old Cottage Takes on New Life With a Modern Twist

Point2Homes

Really old homes usually go hand in hand with conservative interior design styles that elegantly portray the passing of time. This 600-year-old British cottage, however, has a completely different story. Amanda Burnside bought the Old Forge with her husband back in 2015, and they’ve been bringing new life into this historical dream house ever since.

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Built in 1809, This $875K Home Was Moved Across State Lines and Masterfully Restored

Realtor.com

Realtor.com Thirty-three years ago, Gary Goerss spotted a house in North Carolina en route to a company picnic. The dilapidated dwelling made him hit the brakes. When he walked inside, it was clear that restoration was in order. The windows and roof were gone, and the plaster was missing. Built in 1809 and left to the elements, the home had also been broken into numerous times.

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Steven Liambas sells $19.9 million property in 101 days using ‘crazy marketing’

REM Online

The following content may have been republished here without the author's permission. The original post can be found at the following URL: Steven Liambas sells $19.9 million property in 101 days using ‘crazy marketing’. Please visit REMonline.com for more content like this, and contact web@remonline.com to inform us of any unauthorized reproduction.

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Dyker Heights Colonial Revival With Pocket Doors, Mantels, Garage Asks $2.999 Million

Brownstoner

One of the early houses constructed in the suburban development of Dyker Heights, this 1890s Colonial Revival still has some of its original interior charm, a generously sized yard and a garage. At 1144 84th Street, it is also a short walk to Dyker Beach Park. A young Walter L. Johnson,… Read More > The post Dyker Heights Colonial Revival With Pocket Doors, Mantels, Garage Asks $2.999 Million appeared first on Brownstoner.

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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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How to Deep Clean a Couch so Buyers Won’t Grouch

HomeLight

Couch potato chips, dog hair and stains on your upholstery will not impress anyone during an open house or showing. If you notice potential homebuyers slowly backing away from your couch, it’s time to remove that lived-in look and consider some deep cleaning. In order to make your best first impression, we did extensive research and talked to award-winning real estate agent Deana Corrigan and upholstery expert Scott Johnston to explain all the ins and outs of couch cleaning.

As-is 89
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Tarek El Moussa and Christina Haack Back Together, Again?! ‘Flip or Flop’ Season Premiere Reveals All

Realtor.com

HGTV Tarek El Moussa and Christina Haack have been busy this past year. El Moussa married Heather Rae Young , and Haack got engaged to Joshua Hall. Even so, these former spouses still manage to renovate houses together, and have just rolled out Season 12 of “Flip or Flop.” The show, after all, must go on! In the season premiere, “Takeover Flip,” El Moussa and Haack take on a three-bedroom, three-bathroom fixer-upper in L.A.’s Highland Park neighborhood that another

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One Man’s Early 20th Century ‘Castle’ in Prospect Park South

Brownstoner

Editor’s note: This story is an update of one that ran in 2013. Read the original here. This house gives credence to the idea that a man’s home is his castle. And if that home was designed by the homeowner himself, well, that’s even better. There’s no better way to make… Read More > The post One Man’s Early 20th Century ‘Castle’ in Prospect Park South appeared first on Brownstoner.

Design 90
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Inside the Holiday Home of Joanna Gaines—and How To Deck the Halls in Her Style

Realtor.com

Photos via Instagram by joannagaines Few home designers are as famous as Joanna Gaines , former HGTV megastar and captain of her own burgeoning empire, Magnolia Network. So if you adore this uber-popular design maven, the coming Christmas season is the perfect opportunity to copy her style in your own home. So why just head to the garage or attic and dig out that jumbled and dusty pile of holiday baubles to be randomly placed in and around your home as usual when you can bling for the season as

Design 85
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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.

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A Self-Gifting Guide to Holiday Cheer

Brownstoner

Holiday time is defined by the spirit of giving, so how about giving yourself these: 1. Peace of mind Recently, many people have renovated their homes to create more space. Check to see if you have the right coverage — apartment insurance is the closest you can get to Zen in the City. 2.… Read More > The post A Self-Gifting Guide to Holiday Cheer appeared first on Brownstoner.

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Time to get your 2022 marketing plan in place

REM Online

The following content may have been republished here without the author's permission. The original post can be found at the following URL: Time to get your 2022 marketing plan in place. Please visit REMonline.com for more content like this, and contact web@remonline.com to inform us of any unauthorized reproduction. There are only a few weeks left until the end of the year.

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Daily Links: City Issues Vaccine Mandate for Kids, All Employers

Brownstoner

In the News New York City Announces Vaccine Mandate for Private Employers [NYT] Is the Chance to Turn Hotels Into Affordable Housing Slipping Away? [NYT] Chase Bank Returns to Coney Island After Closing Nearly a Decade Ago [BP]. Crown Heights Library Display Wins Brooklyn Contest [Patch] FEMA Extends Application Deadline for Ida-Stricken Residents [Gothamist] Coney… Read More > The post Daily Links: City Issues Vaccine Mandate for Kids, All Employers appeared first on Brownstoner.

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Wendy Webb named president-elect of ITSO

REM Online

The following content may have been republished here without the author's permission. The original post can be found at the following URL: Wendy Webb named president-elect of ITSO. Please visit REMonline.com for more content like this, and contact web@remonline.com to inform us of any unauthorized reproduction. Information Technology Systems Ontario (ITSO) has named Wendy Webb president of the association for 2022.

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Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.