Fun Little Branding Tool

Let’s take a break from examination of macroeconomic storm clouds and such. Because of a project I’m working on, I was introduced to this fun little free tool called Interact.

Since I know many of you run brokerages or teams, and even if you don’t, real estate agents are very concerned about personal branding, I thought you might have a good time playing around with some of these quizzes.

FWIW, I took this quiz: Brand Archetypes Personality. I got 60% Outlaw, 20% Magician, and 20% Hero. Seems about right. 🙂

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Rob Hahn

Managing Partner of 7DS Associates, and the grand poobah of this here blog. Once called "a revolutionary in a really nice suit", people often wonder what I do for a living because I have the temerity to not talk about my clients and my work for clients. Suffice to say that I do strategy work for some of the largest organizations and companies in real estate, as well as some of the smallest startups and agent teams, but usually only on projects that interest me with big implications for reforming this wonderful, crazy, lovable yet frustrating real estate industry of ours.

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