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Harnessing the Power of Google Tag Manager: An Essential Tool for Real Estate Agents

Realty Biz

In the evolving landscape of digital marketing , real estate agents are continually seeking effective tools to enhance their online presence and optimize their marketing efforts. One such tool that has emerged as a game-changer is Google Tag Manager (GTM). GTM steps in to alleviate this complexity.

Agents 81
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$30 billion savings from ‘a la carte’ commissions?

Real Estate News

New research from the Federal Reserve puts a price tag on changing agent compensation, pushing for it to be independent of the price paid for the home.

Agents 267
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13 video marketing best practices for your real estate business

Housing Wire

Tagging topics relevant to your video. You might need to tweak the description or add tags for different platforms, but sharing across the big three — YouTube, Facebook, and Instagram — casts a suitably wide net for potential clients. Many homebuyers want to see how a real estate agent handles conflict and roadblocks.

Marketing 481
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DocMagic adds ADA-compliant loan documents to its library

Housing Wire

ADA metadata tags are applied to each of these components within the documents. The metadata tags function like HTML code, logically displaying a document’s organizational structure and content hierarchy, and include content-level details as well as descriptive text for images, logos, and other components.

Loans 286
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Selling your home? Make sure you’re aware of hidden costs

Housing Wire

Besides cutting your grass and mowing your lawn, you might also decide to add certain foliage to increase your home’s price tag. For example, let’s say a buyer is deciding between two homes with a similar price tag. Working with a real estate agent isn’t free, but it takes the work off your plate as a seller.

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The latest real estate commission lawsuit is the scariest of them all

Housing Wire

The new lawsuit, known as Gibson after its lead plaintiff, accuses the National Association of Realtors , Compass , eXp World Holdings , Redfin , Weichert Realtors , United Real Estate , Howard Hanna and Douglas Elliman , of conspiring to inflate real estate agent commissions.

MLS 395
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What Does Active Listing Mean in Real Estate?

HomeLight

Step one: Talk to a few buyer's agents! Tell us a little bit about your plans (where you’re looking to buy and when you want to make a purchase) and we’ll connect you with top-rated buyer’s agents in your area. We’ll briefly explain how each listing status might affect your decision to make an offer.

MLS 80