Housing Wire

MARCH 13, 2024

Similarly, data-driven marketing can be more cost effective, helping you focus your marketing budget on homeowners who are most likely to sell, and on buyers who are actively looking for their next home. If you want seller leads and already have a CRM you love, Offrs + RAIA is an excellent choice. Need more examples?

Agents 357

Agents Staging Commercial Technology 357

Housing Wire

NOVEMBER 2, 2023

Real estate agents are always looking for vetted, high-quality leads — and especially so during 2023 market conditions. It dishes out everything from email and SMS marketing to effective lead capture forms and an integrated CRM system. However, Market Leader may not be ideal for larger teams or those looking for more customization.

Agents 351

Agents Branding Brokerage Marketing 351

Housing Wire

NOVEMBER 29, 2023

In the ever-competitive real estate market, creating a consistent flow of real estate buyer leads is strategy for success. But beyond first-timers, we’ll show you how to attract real estate buyers of all kinds through a multi-tiered marketing approach that boosts both your visibility and credibility with potential buyers.

Branding 366

Branding Design Agents Marketing 366

Housing Wire

DECEMBER 30, 2023

Going into 2023, people thought housing inventory would skyrocket, home prices would crash, and we would see the housing market of 2008 all over again. We created this weekly tracker at the end of 2022 to give people a live weekly outlook on everything that drives the housing market and which factors to follow.

Mortgages 492

Mortgages Sales Marketing As-is 492

Housing Wire

MARCH 22, 2023

The volatility can be pinned on uncertainty about the stability of the banking system and the course of the Federal Reserve’s inflation-fighting campaign,” Holden Lewis, home and mortgage expert at NerdWallet , said. “As What does it mean for buyers, sellers? employers added 311,000 last month, outpacing expectations.

Industrial 364

Industrial Mortgages Purchase and sale agreement Banks 364

Easy Agent Pro

FEBRUARY 20, 2024

In today’s digital age, mastering online real estate advertising is crucial for staying competitive in the market. With the ever-growing reliance on digital platforms, reaching potential buyers and sellers demands a strategic approach. Who are the potential buyers or sellers you’re trying to reach?

Marketing 82

Marketing Agents As-is 82

Housing Wire

MARCH 21, 2024

For us, it’s all about creating one streamlined experience for whatever that agent is doing with buyers or sellers. This can be creating full marketing campaigns for the agent. She can run complicated ad campaigns and actually optimize those on a more real-time basis than an agent would ever do.

Technology 414

Technology Brokerage Agents As-is 414

Housing Wire

AUGUST 3, 2023

They repeat the mantra “Home buyers and sellers will always need a real estate agent.” Job functions most likely to be impacted include sales, marketing and software engineering. Given that sales and marketing are key areas for real estate agents, generative AI will increase the probability of agents winning listings.

Agents 370

Agents Technology Development Industrial 370

Realty Biz

JULY 14, 2022

Simply put, digital marketing for real estate is the process of promoting your real estate business online. The marketing activities involved can vary widely depending on your business type and target audience. This article will simplify the concept of digital marketing for real estate. Brand Awareness. Lead Generation.

Marketing 127

Marketing Branding Design Agents 127

Housing Wire

MAY 4, 2023

Rocket has been cutting expenses and targeting purchase business, but the firm was unable to achieve profitability in Q1 in a shrinking mortgage market. With SELL+, sellers listing their home for sale with a Rocket Homes Verified Partner Agent will receive a rebate check for 1% of the sale price from Rocket Homes after closing.

Principal 375

Principal Closing costs Mortgages Closing 375

Realty Biz

MAY 15, 2023

In today's digital age, effective marketing is crucial for real estate agents looking to reach a wider audience and generate more leads. Digital marketing offers a range of powerful tools and strategies to help real estate professionals enhance their online presence, engage with potential buyers and sellers, and drive business growth.

Agents 98

Agents Marketing Land Branding 98

Realty Biz

DECEMBER 5, 2023

The real estate industry is constantly evolving, and so are the marketing techniques used to reach potential buyers and sellers. Here's a glimpse into the latest developments in real estate marketing techniques that are shaping the industry in 2023 and beyond.

Marketing 105

Marketing Branding Technology Industrial 105

Lab Coat Agents

MARCH 1, 2024

Add New Leads to Your CRM The very first step you should take is adding the new lead’s information to your Customer Relationship Management (CRM) system. Welcome Email Campaign for New Leads Once you have the lead’s information in your CRM, you can send them a templated welcome email.

Brokerage 81

Brokerage As-is Branding Technology 81

Realty Biz

NOVEMBER 21, 2022

With the rise of digital marketing and social media, Pay Per Click (PPC) campaigns have become an important part of any online strategy for real estate businesses. PPC is a form of online advertising where a business pays a specific amount every time someone clicks on their ad. What is a PPC campaign? Why use PPC?

Agents 92

Agents Branding Sales Investor 92

Housing Wire

NOVEMBER 30, 2022

Relief from the rate-driven volume reduction afflicting both the primary and secondary mortgage markets is expected to be elusive for some time to come, at least in terms of any renewed refinancing boost. Consequently, the collateral available to support securitizations in both the agency and nonagency secondary markets has also fallen.

Mortgages 372

Mortgages Marketing Loans Closing 372

The Close

DECEMBER 13, 2022

Newer agents are almost always surprised when I tell them agents and brokers with killer marketing are not more talented or harder-working than they are. So why do some consistently crush their marketing goals while others fail? Smart Realtors create a real estate marketing plan designed for long-term growth early in their careers.

Marketing 122

Marketing Branding Agents Design 122

Realty Biz

MAY 29, 2023

In the ever-evolving landscape of real estate, modern realtors constantly seek innovative ways to reach potential buyers and sellers. Among the multitude of marketing options, Google Ads, with its expansive reach and unique targeting capabilities, has emerged as a prominent contender.

Marketing 82

Marketing As-is Industrial 82

Easy Agent Pro

AUGUST 9, 2023

This gives you a lot of opportunities to expand your marketing efforts so that you can grow your business even more. Successful marketing for summer listings takes some strategy but can significantly affect how great this season is for you. Taking solid steps to improve your summer real estate marketing strategies will help you grow.

Marketing 80

Marketing Agents Land As-is 80

Real Trends

FEBRUARY 24, 2023

The National Association of Realtors (NAR) rolled out its fifth “That’s Who We R” national advertising campaign on Wednesday after implementing a $10 membership fee hike, which the trade group said is dedicated to promoting the Realtor brand. The campaign’s message this year is “here for it all.”

Commercial 76

Commercial Branding Agents As-is 76

Easy Agent Pro

JANUARY 13, 2023

Often real estate agents tend to focus on either buyer leads or seller leads as their specialty in the market. If you are just starting, you likely have found more luck with either buyers or sellers and are now looking to reach out to the other demographic. The luxury real estate market can be a challenging one to break into.

Marketing 104

Marketing Purchase and sale agreement Agents VA loan 104

Easy Agent Pro

MARCH 25, 2024

Perfecting your property promotions on Instagram can be a game changer in today’s real estate market. But it’s not just about posting pretty pictures; understanding how to use Instagram’s advanced ad targeting tools can help you reach the right audience at the right time.

Agents 74

Agents Branding As-is Design 74

Real Trends

AUGUST 9, 2022

No matter how the market is performing, real estate remains a relationship-centric business, even with the rise of the tech-focused brokerage model. Now is the time for agents to consider who the potential homebuyers and sellers of today are and the best ways to engage with them. . Who are the potential homebuyers and sellers of today?

Marketing 94

Marketing Agents Branding Brokerage 94

Lab Coat Agents

DECEMBER 27, 2023

In the current competitive market, it’s crucial to employ effective strategies to stand out and attract sellers. These are properties that were listed for sale but did not sell during their designated time on the market. Understand that the sellers may be frustrated or disappointed with their previous experience.

Marketing 52

Marketing Agents Sales As-is 52

Realty Biz

NOVEMBER 22, 2022

When it comes to real estate ads, it's important to keep up with the latest trends in marketing and to make sure your ads are reaching the right audience. Whether you're an experienced real estate agent or just starting out, this guide will walk you through creating an effective real estate ads campaign.

Branding 80

Branding New Construction Agents Staging 80

Boom Town

FEBRUARY 21, 2020

“He who controls the listings, controls the market.” So as temperatures warm and markets heat up, let’s make sure you’re setting the right strategy. Here’s how to generate seller leads, win more listings, and control more market share. Finding and Effectively Targeting Seller Leads. Value Adds.

Land 90

Land Technology Title Marketing 90

Boom Town

FEBRUARY 19, 2021

So how can you make sure you’re attracting seller leads and landing those listings instead of the competition? Make that Marketing Seller Lead Focused. Most of your tried-and-true ad campaigns are probably focused on attracting homebuyers. It’s time to rethink that marketing strategy.

Marketing 90

Marketing Land Equity Agents 90

Easy Agent Pro

DECEMBER 20, 2022

What are Google Ads and PPC? Google Ads (formerly Adwords) is the name for Google’s suite of advertising capabilities that range from ads on Google and span across their partner sites (ie:Youtube) and even apps. How Does Google Ads Work For Luxury Real Estate Marketing Ideas? How much so?

Marketing 119

Marketing Land Agents Sales 119

Realty Biz

JUNE 16, 2023

Given that real estate is intrinsically linked to geographical location, a localized approach to advertising can allow you to establish a strong presence in a specific market. This knowledge helps you speak directly to the local audience's needs and wants, increasing your chances of connecting with potential buyers or sellers in the area.

Branding 76

Branding Technology Industrial Investor 76

Lab Coat Agents

NOVEMBER 23, 2022

Looking for new ways to generate motivated seller leads? It is important to develop a comprehensive marketing strategy so that you can effectively generate leads and convert them into clients. Find out how Chime’s omnichannel approach to lead generation can help you find potential sellers. Get Started With Chime.

MLS 52

MLS Branding Development Closing 52

Kyle Handy

FEBRUARY 3, 2023

Today we will talk about how to set up Google ads for real estate. Google ads have been one of my primary sources of closings ever since I began running them in 2016. Today, once you learn how to set up your first campaign, Google ads for real estate are relatively easy to manage over time and improve conversions.

Land 80

Land Agents Sales As-is 80

Realty Biz

MAY 10, 2023

Real estate banner ads have become increasingly popular as a way to promote real estate businesses and listings online. While link building has traditionally been a popular strategy for improving website rankings and driving traffic, there are several reasons why real estate banner ads may be a better choice.

Branding 82

Branding As-is Industrial Sales 82

RIS Media

JANUARY 18, 2022

Today, RE/MAX launched a new national advertising campaign, “The Right Agent Can Lead the Way,” inspired by the emotions surrounding home and the role a RE/MAX agent plays in navigating them. The heartfelt ad spots depict real challenges many people have faced over the past couple years with so much time spent at home.

Agents 92

Agents Commercial Branding Design 92

Realty Biz

MAY 27, 2023

With the vast majority of buyers and sellers turning to the internet to search for properties, it is essential to drive traffic to your real estate website. Regularly update your blog with articles, guides, and market reports. Share engaging content, run targeted ads, and interact with your audience.

Title 92

Title Industrial Land As-is 92

Realty Biz

DECEMBER 5, 2023

In today's dynamic real estate market, where buyers and sellers are increasingly connected through multiple channels, omnichannel marketing has become an indispensable strategy for success. Here’s what you should know about this marketing technique and how to capitalize on it for better success as a real estate professional.

Marketing 87

Marketing Branding Agents Technology 87

Easy Agent Pro

APRIL 18, 2023

Chances are you have heard of geofarming and geo locations for real estate marketing. Geofencing in Real Estate, this technology is a great way to focus marketing efforts and ensure your digital ads are getting in front of the right audience for lead generation.

Agents 76

Agents Technology Marketing As-is 76

Boom Town

MAY 21, 2021

In Q1, the news reports were constantly splashed with headlines noting that there were more agents and brokers than listings available in the chaotic low-inventory housing market. Smart tech and customizable marketing can cut through the digital noise, differentiate you from the competition, and build trust. .

Marketing 64

Marketing Land Branding Agents 64

RIS Media

APRIL 26, 2022

The company says in its ongoing commitment to innovate and drive bottom line results for their customer base, the latest features and enhancements are designed to increase efficiencies, drive higher lead volume and elevate individual brands for real estate professionals in an ultra-competitive market.

Branding 85

Branding Brokerage Agents Technology 85