CoStar’s billion-dollar marketing spend to include four Super Bowl ads
Housing Wire
FEBRUARY 9, 2024
CoStar said it plans to continue running the commercials throughout the rest of 2024, including during major TV broadcasts like the Oscars and the NBA playoffs. The firm is no stranger to large marketing spends. In 2015, CoStar spent $100 million in consumer marketing to promote the revamped Apartments.com site. “I
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