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9 tips for high-converting real estate landing pages

Housing Wire

The agent’s name, Charlotte Archer, is tastefully included in the top left hand corner, but the focal point keeps the attention on what the website visitors are looking for — finding the perfect, most comfortable place to live, and searching for listings. Use a visually appealing color scheme that aligns with your branding guidelines.

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AAG Survey: 92% of Seniors Want to Age in Place, Majority See the Home as ‘Most Valuable Asset’

Housing Wire

An overwhelming majority of surveyed seniors revealed that they would prefer to age in place in their current home, as opposed to moving into some kind of an assisted living facility. 83% of surveyed seniors answered that they generally feel safer when in their own homes, compared to living situations that do not involve their houses.

Equity 407
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Home equity investment startup Splitero launches its own real estate brokerage

Housing Wire

However, having lived through 2008 to 2012, Cantrell is leery about the notion that home prices always go up. “In the recent price run-up, the areas where this company operates saw the most rapid price increases and feeding frenzy when a home did go on market. In that environment, the model makes some sense,” Cantrell said.

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SoftPro unveils ClosingsLIVE, its closings communication portal

Housing Wire

“We live in a world where people demand immediate, around-the-clock access to their data, and ClosingsLIVE is a tool that allows settlement agents to securely manage and share order data with their clients and other parties in the transaction, giving them a competitive advantage in a tight marketplace.”

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Op-Ed: A Potential Path Forward for NAR

RIS Media

We, the practitioner population have grown weary of the quagmire and bad publicity when all we are trying to do is earn a living and feed our families the best we can. Disclaimer: This article is blunt, but I am neither angry nor bitter.

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10 powerful mindset secrets for motivation

Housing Wire

This includes money spent on their business as well as their personal lives. Eliminating negative feeds from social media is another good strategy to ‘build a moat’ around your mindset! They are actively and aggressively isolating themselves from the media, both online and off.

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Drone mapping in the real estate industry

Housing Wire

It is even possible to sell properties to buyers who have never walked the property, but who have watched the live feed of an airborne drone on a tablet. The greatest benefit of being a certified drone pilot is being able to fly as you are showing properties to potential buyers. An FAA Part 107 certification is highly recommended.