Thu.Jul 27, 2023

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Success stories key to real estate recruiting

Housing Wire

A top-notch team can be the difference between nailing your GCI goals and missing the mark entirely. Building a robust team of real estate agents isn’t just about attracting talent —it’s about appealing to the right talent. One of the most effective strategies for this is leveraging your own team’s success stories to generate inbound recruiting leads.

Brokerage 370
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Homebuyers Are Still More Active Than Usual

Keeping Current Matters

Even though the housing market is no longer experiencing the frenzy that was so characteristic of the last couple of years, it doesn’t mean today’s market is at a standstill.

Marketing 213
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Productivity report: The data on real estate agents vs. teams

Housing Wire

When you think about a real estate team , you automatically think they must be more productive than individual agents, right? Not so fast. Clearly, over the last decade, teams have grown far faster than individual agents in terms of closed transactions. This is not unexpected, as teams have the ability to scale their business far easier and faster than an individual agent.

Agents 370
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Rentals can be a ‘perfect hedge’ during a slow market

Real Estate News

The property management platform RentSpree is seeing an uptick in real estate agent customers as for-sale inventory remains limited.

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3 Real Estate Office Hacks to Help Kickstart the Busy Season

Ready to better your Back Office? Dive into the secrets to a powerhouse back office with Brokermint expert, Jessica Souza. In this free download, she shares her 3 transformative hacks designed to clean house, get everyone on the same page, and set yourself up for success. From optimizing agent profiles to ensuring flawless transactions and boosting agent retention, these strategies are your ticket to a seamless operation.

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Pending home sales rose 0.3% in June, the first increase in 3 months

Housing Wire

After dropping slightly month over month in May , pending home sales ticked back up in June, rising 0.3%, according to data released Thursday by the National Association of Realtors (NAR). It contrasts with new home sales , which moderated in the same period (-2.5%). Year over year, pending home sales were down 15.6%, a smaller decrease than the 22.2% annual drop recorded in May.

Sales 370
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Mortgage rates move closer to 7%

Real Estate News

The 30-year fixed-rate mortgage rose to 6.81% this week as the Fed raised its benchmark rate to the highest level since 2001.

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Pending home sales ticked up in June

Real Estate News

The 0.3% gain is the first increase in four months, NAR reported, suggesting that “the housing recession is over.

Sales 228
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Mortgage rates inch closer to 7%

Housing Wire

Mortgage rates rose slightly this week ahead of the Federal Reserve Open Markets Committee ‘s rate hike. The 25-basis point increase to the federal funds rate was widely anticipated and priced in by capital markets. Freddie Mac’s Primary Mortgage Market Survey, which focuses on conventional and conforming loans with a 20% down payment, shows the 30-year fixed rate averaged 6.81% as of July 27, up from last week ’s 6.78%.

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Ginger Wilcox isn’t interested in stepping into Sherry Chris’ shoes

Inman

With 30 years of experience at some of the world's most recognizable brands, the newly-minted Better Homes and Gardens Real Estate president spoke to Inman about settling into her new role.

Branding 148
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OJO promotes Chris Heller to president

Housing Wire

Austin, Texas-based OJO promoted industry veteran Chris Heller to president while Jerimiah Taylor will move into the chief real estate officer role that Heller held. The moves come amid OJO’s continued growth in 2023, which the company attributes to is OJO Pro+ offering. Heller, who has held leadership roles at Keller Williams and loanDepot ‘s mellohome , will bring his decades of experience to the role of president.

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Need Curated Pre-foreclosure Lists to Generate New Real Estate Leads? Trellis Has the Data!

Trellis is a state trial court research and analytics platform that provides Real Estate Professionals (Buyers, Foreclosure, Loan Modification, etc.) with LEADS on Pre-Foreclosures, Lis Pendes, Distressed Assets and more — to help uncover **new** opportunities and grow their business. The process is quick and easy — and all in real time. Trellis will supply you with a link to the relevant dockets, a Leads sheet and access to its UI where applicable.

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OJO promotes industry veteran Chris Heller to president

Inman

Former Keller Williams CEO Chris Heller previously served as OJO's chief real estate officer. Jerimiah Taylor, formerly a vice president at OJO, will step into Heller's previous role, the company said.

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White House, HUD and CFPB detail new actions and priorities to protect renters

Housing Wire

Multiple agencies across the federal government including the U.S. Department of Housing and Urban Development (HUD), the Federal Housing Finance Agency (FHFA) and the Consumer Financial Protection Bureau (CFPB) have all renewed their efforts to protect tenants renting in multifamily housing units as costs continue to climb, according to an announcement from the White House.

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US economy avoids recession yet again — no thanks to real estate

Inman

With the gross domestic product eclipsing expectations in 2Q, the US appears to have avoided a long-predicted recession, even as the real estate industry remains mired in a deep contraction.

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Aurora to vote on Better.com merger proposal 

Housing Wire

About two years after Better.com announced its plans to go public via special purpose acquisition company (SPAC) Aurora Acquisitions Corp. , the fate of Better.com’s journey to IPO will be decided next month. “Aurora shareholders will be asked to consider and vote upon a proposal (…) to approve and adopt the agreement and plan of merger dated as of May 10, 2021,” Aurora said in a filing with the Securities and Exchange Commission (SEC) on Monday.

Finance 365
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Accelerating Real Estate Sales Pipelines to Streamline Buyer Journeys

Navigated 360° tours, like YourVRTours, advance pipelines by engaging clients further along the sales funnel. These immersive experiences provide comprehensive property insights, increasing buyer intent and readiness. By embracing navigated tours, agents can optimize property exposure, better qualify leads, and streamline the sales process. Stay ahead in the ever-evolving real estate landscape with innovative technology that elevates buyer journeys and progresses pipelines more effectively.

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‘Fight it tooth and nail,’ LA agents warn as Chicago mulls mansion tax

Inman

As Chicago Mayor Brandon Johnson narrows in on a 2.65 percent tax on purchases of properties over $1 million, luxury agents in Los Angeles offered their advice to concerned Windy City agents.

Agents 148
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Pennymac increases profits to $58M in Q2

Housing Wire

California-based Pennymac Financial Services increased its profits by 92% in the second quarter of 2023 from the prior quarter. Although the performance was propelled by its servicing portfolio – as occurred in previous quarters – mortgage production returned to profitability. The company reported on Thursday its net income came in at $58.3 million in Q2 2023, up from $30.4 million in Q1 2023 but down from $129.1 million in Q2 2022, per Securities and Exchange Commission (SEC) filings.

Banks 363
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Pending home sales post first increase since February

Inman

Homes under contract inched up 0.3 percent between May and June to a measure of 76.8 on the Pending Home Sales Index, according to data released Thursday by the National Association of Realtors.

Sales 148
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Decoding Assessed Value vs. Market Value in Property Valuation

RIS Media

When determining a property’s worth, two crucial terms come into play: assessed and market value. While they aim to estimate a property’s value, their purpose, methodology and significance differ. Understanding the distinction between these terms is essential for homeowners, buyers and sellers alike. We will delve into assessed value vs. market value and shed light… The post Decoding Assessed Value vs.

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Maximizing Your Online Presence: Tips for Real Estate Agents on Social Media

Speaker: Sarah Santa Ana, Real Estate Coach, Move4Free Realty

Networking is one of the crucial elements in every real estate organization's success. Both agents and real estate companies need to maintain robust networking links. This is why social media is essential for any real estate professional! Social media enables you to stay in touch with your present clients, maintain connections with your past clients, and engage potential customers and investors.

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Avoid a Tori Spelling moment by finding the humanity in clients

Inman

An LA Realtor recently found himself in the hot seat after mistakenly texting Spelling-snark to Tori herself. Southern California broker Troy Palmquist shares what that mistake can teach you about how you communicate.

Brokerage 148
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Tech Versus Traditional: The Challenge to Real Estate Philosophy

RIS Media

From left to right: Kymber Lovett-Menkiti, Christian Barnes, Drayton Saunders, Leo Pareja and Rick Haase. Editor’s note: The Power Broker Roundtable is brought to you by the National Association of REALTORSⓇ and Kymber Lovett-Menkiti, NAR’s broker relations liaison. Watch for this column each month, where we address broker issues, concerns and milestones.

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‘Prioritize joy’: A mindful, holistic approach to success

Inman

In their first column on Inman, coaches Melanie Klein and Emily Bossert write, "Taking ownership and responsibility in a healthy way is the most powerful business edge you can develop right now.

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Mike Pappas Shares Secrets to Supporting Top Agents at CEO Exchange

RIS Media

Ask not what your agents can do for you—ask what you can do for your agents. While not nearly as high-profile or high-stakes as JFK’s 1961 call to civic action, flipping the service paradigm is just as essential in real estate as it is in the body politic. In 2023, brokerages are fast discovering that… The post Mike Pappas Shares Secrets to Supporting Top Agents at CEO Exchange appeared first on RISMedia.

Agents 98
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Rise of The Apps: Building Your Dream Tech Stack For Real Estate Success

Speaker: Trey Willard, Realtor/Team Leader at Keller Williams Realty, Inc.

In order to create continued success in today’s real estate market, realtors need to utilize an arsenal of technology that will increase their efficiency and presence on social media. Using technology to manage your prospects and tap into their needs through websites, social media, and other channels is critical for real estate success in 2022 and beyond.

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Mortgage delinquency fell to an all-time low in May: Data

Inman

For the month of May, 2.6 percent of all mortgages in the U.S. were in some stage of delinquency, a 0.1 percent decrease from the levels seen a year before, according to data from CoreLogic.

Mortgages 147
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Seller Shortage ‘Plateaus’ Ahead of ‘Unseasonable’ Fall Activity

RIS Media

For buyers’ agents wondering where all the listings are, or listing agents struggling to find clients, there is some potentially good news in the form of a Bright MLS survey released last week, with buyers returning to the market and current homeowners reaching a tipping point to list their homes. “I think we may have… The post Seller Shortage ‘Plateaus’ Ahead of ‘Unseasonable’ Fall Activity appeared first on RISMedia.

MLS 98
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Why the bottom line isn’t the only way to measure success anymore

Inman

In their first column on Inman, coaches Melanie Klein and Emily Bossert write, "Taking ownership and responsibility in a healthy way is the most powerful business edge you can develop right now.

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Pending Sales Point Toward Potential Late-Year Rally

RIS Media

After declining every month since February, the forward-looking metric of pending home sales saw a slight uptick in June, rising a fractional 0.3% as markets appear to be rebalancing around higher interest rates and minimal price appreciation. Though the increase was small, the timing—right in the dog days of summer—is sparking some hope that real… The post Pending Sales Point Toward Potential Late-Year Rally appeared first on RISMedia.

Sales 98
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5 Data Proven Ways Agents Can Do 18% More Business

Curious as to how you could do 18% more business? How about 14 more transaction sides per year? Check out this infographic with data from a RealTrends study to learn more.

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Harvard: Immigrant communities will save American homeownership

Inman

As economic headwinds push native-born population and household formation growth down, Harvard researchers say immigrants hold the key to the housing market's future.

Marketing 148
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THE PLAYBOOK: Strategies for a More Productive Consumer Consultation

RIS Media

Editor’s Note: The Playbook is an RISMedia biweekly segment centering on what brokers and agents are doing to ensure they not only survive but thrive in these challenging times. Industry professionals explain the strategies they’re employing and unique ideas they’ve formulated. Tune in every other Thursday for another addition to the series. There’s a lot… The post THE PLAYBOOK: Strategies for a More Productive Consumer Consultation appeared first on RISMedia.

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Home prices jumped at biggest rate since November: Report

Inman

A drop in supply was enough to offset the drop in demand, sending prices up 2.6 percent in July. That's the biggest jump since November, according to Redfin.

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A Force for Good, REALTOR® Volunteers Build Community

RIS Media

REALTORS® don’t just help people fulfill their dreams of homeownership. They are active, engaged members of the community, making an immense, positive impact through volunteer work. In fact, REALTORS® volunteer at nearly three times the rate of the typical American. Sixty-seven percent report that they volunteer monthly in their communities. With deep connections, strong local… The post A Force for Good, REALTOR® Volunteers Build Community appeared first on RISMedia.

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Real Estate Solutions: How to Crush Your Sales Goals and Fuel Your Pipeline

Speaker: Mary Maloney, Founder & Team Leader at Hometown Realty

The sales cycle in real estate is frequently measured at 3+ months. During this time, real estate agents frequently lose contact with clients and miss out on opportunities because they fail to follow up and provide value to the client. Top real estate agents are distinguished from developing agents by their ability to convert organic connections into sales opportunities.