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Is your real estate database a dumpster fire or lead gen machine?

Housing Wire

This means that when you have 100 people in your database , and they’re hearing from you regularly with something of value, at least 10 of those contacts should either transact with you or refer someone they know who will work with you buying or selling real estate. Do you know how to use your database? You have to use it.

Agents 388
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Why Happy Grasshopper CEO Dan Stewart is so chill

Housing Wire

Dan Stewart: When you think of the technical landscape today, specifically for CRM , at the very core, everything does almost exactly the same thing: It segments contacts and it sends messaging. Today we’re nurturing about 37 million contacts on behalf of our members. That’s not a significant technical challenge.

Branding 396
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Opinion: The ripple effect on the U.S. housing market from China’s real estate crisis

Housing Wire

Despite the risks, there are multiple ways events in China could end up benefitting residential real estate in the US. Real estate investors from other countries are also likely to choose the lower risk profile of the US market. This could make raising capital for new construction projects harder, and more expensive, everywhere.

Marketing 414
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The month in reverse mortgage rates: March 2024

Housing Wire

Purpose: Primarily used to calculate interest accruals and principal limit growth Calculation: Margin + weekly average 1-year CMT Timing: Lender must use the average in effect 25 days prior to a rate change When note rates rise after closing, borrowers have faster interest accrual and faster principal limit growth.

Principal 383
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How are higher mortgage rates affecting servicing?

Housing Wire

With fewer opportunities to refinance, we are seeing a direct correlation to an increase in mortgage rates and a decrease in payoffs from the number of calls that come into us including options to retain the property due to increases in property taxes and ARM adjustments,” he said. It all starts really with the initial contact.”.

Mortgages 346
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Opinion: Real estate brokers, you don’t need leaders who are your clones

Housing Wire

The question for all of us then becomes, what costume have you put on because you don’t believe being you is enough ? To contact the author of this story: Justin Bailey at Justin@RealtyExecutives.com To contact the editor of this story: Tracey Velt at tracey@hwmedia.com My parents still tell this story. I know I am.

As-is 385
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Opinion: How to win the coming mortgage refi race

Housing Wire

Those of us who have been in this business more than a cycle or two know what’s coming next. When refis are pouring in, they know where to go and who to contact (or recontact) to get more business. Leaders are preparing now to make sure they’re not the ones who are left in the dust when the race starts.

Mortgages 436