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Polly CEO on using technology to improve margins

Housing Wire

HousingWire Editor in Chief Sarah Wheeler sat down with Adam Carmel , founder and CEO at Polly , to talk about the ways technology should be delivering ROI for lenders. Sarah Wheeler: The cost to originate a mortgage is higher than ever, while companies have invested more in technology than ever before. What is the disconnect there?

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Polly hires former ICE Mortgage Technology exec as CRO

Housing Wire

San Francisco-based fintech Polly has hired Parvesh Sahi, a former executive from ICE Mortgage Technology , as chief revenue officer to scale the business in a highly competitive mortgage environment. Sahi will be involved in all aspects of the corporate strategy, business development, sales and account management, the firm said Thursday.

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CoStar Group finds success through the sale of Homes.com memberships

Housing Wire

“We believe adding 3D digital twins for Homes.com will increase the leads we deliver, increase customer satisfaction, increase renewal rates, increase sales and increase site traffic further.” In the first quarter, the sales team for Homes.com generated nearly $40 million in net new bookings.

Sales 406
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10 ways to use virtual reality technology in your real estate business

Housing Wire

The real estate sector is constantly evolving, and one technology has emerged as a true game changer: virtual reality (VR). This transformative technology has opened up a new world of possibilities, empowering agents and captivating potential buyers like never before.

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Anywhere reports losses during the slower winter season

Housing Wire

This is the seasonally slow part of the year and we are in a very difficult housing market with a record-low level of unit sales.” Schneider highlighted the performance of the Sotheby’s International Realty brand, which stood out by posting a higher year-over-year volume in Q1 2024.

Branding 430
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Flyhomes acquires Home Sale Assured

Housing Wire

Proptech firm Flyhomes has entered into an agreement to purchase Innovative Holdings, LLC’s “buy before you sell” platform Home Sale Assured. Founded in 2022 by Eric Meadow, Home Sale Assured produces a “Guaranteed Backup” options contract, which enables existing homeowners to buy their next home before closing the sale of their current home.

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Surefire CRM error results in 600K errant, unsolicited messages: sources

Housing Wire

Because of an apparent error made by staff at ICE Mortgage Technology ‘s Surefire customer relationship management (CRM) platform, more than 600,000 emails and texts were sent without permission to real estate agents, business partners and past clients of loan officers around the country. “We were in the dark for way too long.